Baliho is a thing or media of promotion which is very useful for giving information or activity that relates to public. Moreover, baliho is also to commerce the new product even it is used to the election like the president election, governor and regent to introduce themselves and recognize self to attract public attention. Interesting baliho should have been ease to be remembered by public so memory is very important to be considered in baliho design especially short term memory has the important function in remembering or memorizing. The purpose of this research is to know how much establishment of value baliho and improvement of short term memory which is used value engineering method. This research was conducted in desa sungai bela with 22 samples. The result of this research that uses value engineering counting was increased about 66,06 % and t-test show from desired. The sample is shown the differences between old baliho design with the new design about 66,01% with the average of differences about 1.3246 which is sig (0,000) < α (0.05). So it can be concluded that there is a significant differential in new baliho design.Keywords: Value Baliho, Short Term Memory.
| Published by | Universitas Bunda Mulia |
| Journal Name | Journal of Industrial Engineering and Management Systems |
| Contact Phone | +62216909090 |
| Contact Name | Filscha Nurprihatin |
| Contact Email | fnurprihatin@bundamulia.ac.id |
| Location | Kota tangerang, Banten INDONESIA |
| Website | jiems| https://journal.ubm.ac.id/index.php/jiems| |
| ISSN | ISSN : 19791720, EISSN : 25798154, DOI : doi.org/10.30813/, |
| Core Subject | Science, Engineering, |
| Meta Subject | Control & Systems Engineering, Decision Sciences, Operations Research & Management , Engineering, Industrial & Manufacturing Engineering, Mechanical Engineering, |
| Meta Desc | Journal of Industrial Engineering and Management Systems (JIEMS) publishes scientific papers, including empirical research, theoretical and scientific related original industrial engineering. The focus and scope of JIEMS include manufacturing systems, production, logistics, supply chain management, operations research, product design, ergonomics, and the other field of industrial engineering expertise groups. |
| Penulis | Surya, Roberta Zulfhi , Prasetyo, Dwi Yuli , Witasari, Ratna |
| Publisher Article | Universitas Bunda Mulia |
| Subtitle Article | Journal of Industrial Engineering and Management Systems Vol 8, No 1 (2015): Journal of Industrial Engineering and Management Systems (JIEMS) |
| Scholar Google | http://scholar.google.com/scholar?q=%2Bintitle%3A&… |
| View Article | https://journal.ubm.ac.id/inde… |
| DOI | https://doi.org/10.30813/jiems.v8i1… |
| DOI Number | DOI: 10.30813/jiems.v8i1.136 |
| Download Article [1] | https://journal.ubm.ac.id/index.php/jiem… |
| Download Article [2] |
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