BBK Electronics Corporation (Hanzi: 广东步步高电子工业有限公司) adalah sebuah perusahaan multinasional Tiongkok yang bergerak di bidang elektronik seperti televisi, MP3 player, kamera digital dan ponsel. BBK memasarkan ponsel cerdas di bawah merek Realme, Oppo,[4]OnePlus,[5]Vivo dan iQOO,[6] serta pemutar Blu-ray, headphone dan headphone amplifier di bawah divisi OPPO Digital.[7][8] BBK Electronics bermarkas di Chang'an, Dongguan.[9] Pada bulan Maret 2019, BBK Electronics mengumumkan iQOO sebagai anggota terbarunya dan juga merupakan sub-merek yang berfokus pada kinerja.[10]
Menurut Bloomberg, alamat korporatnya adalah 23 Bubugao Avenue, Wusha Village, Chang'an Dist, Dongguan, 523860 China.[11] Perusahaan ini merupakan wajib pajak tertinggi di Chang'an.[12]
Pada tahun 2004, BBK juga membuat perangkat yang dijual di Amerika Serikat di bawah merek Memorex dan Philco.[13]
Di triwulan pertama tahun 2017, BBK Electronics menghasilkan 56,7 juta ponsel cerdas melebihi Huawei maupun Apple untuk menjadi produsen smartphone terbesar kedua di dunia, tepat di belakang Samsung.[14]
Di bulan September tahun 2017, BBK menyalip Samsung untuk menjadi produsen ponsel cerdas terbesar di India.[15]
Referensi
^"Profile". Bloomberg. Diakses tanggal 29 October 2014.
^Colin, David (July 7, 2005). "A Winning Digital DVD Player". Projector Central. So who is Oppo? They certainly are not a household name and with good reason as Oppo is a newly created North American branch of BBK Electronics of China, a giant in the manufacture of consumer electronics, employing 12,000 people worldwide. So while Oppo is a new name, the company and the technology behind it are quite substantial.
^Beamish, David. "Review: OPPO Digital DV-971H (US - DVD)". dvdactive. OPPO Digital are based in Mountain View, CA and are the US arm of BBK Electronics who are a huge Chinese market leader and who have been a private label OEM for companies such as Denon, NEC and BOSE. Manufacturing all sorts of electronics gear, BBK Electronics is a market leader in China and looking to expand globally hence the creation of their North American arm – OPPO Digital.
^"Profile". Bloomberg. Diakses tanggal 29 October 2014.
^"INTRODUCTION TO BBK (OPPO) COMPANY". The People's Government of Chang’an Town. 18 June 2012. Diarsipkan dari versi asli tanggal 2016-05-26. Diakses tanggal 29 October 2014. BBK (OPPO) is a leading enterprise in Chinese electronic information industry with headquarters and production base set in Chang’an Town. It is the highest taxpayer of Chang’an.
