Currently product soyghurt not as popular as yoghurt which first appeared in the middle of society and the market. This is possible because of differences in sensory characteristics soyghurt products that are less favored by consumers . In addition to , there is still a lack of effort in developing products manufacturer soyghurt direction preferred by konsumers.This study was conducted to determine the position of the sensory attributes of the seven types of products of yoghurt and soyghurt from the consumer preference. This research was carried out by using the internal and external preference mapping technique. The object of this research, were 7 types of samples from different products, which consists 3 types of products soygurt and 4 types of commercial yoghurt. Sensory analysis was performed hedonic test and descriptive test. Results of cluster analysis of hedonic test and principal component analysis of descriptive test were then analyzed using the technique of preference mapping. Sensory attributes choosen by the consumer in this study is a sweet taste, cheese aroma and smoothness and attributes that are most unpreferred by consumers is a sour taste and a strong smell of acid and followed by a bitter taste. Keywords: Consumers preference, preference mapping, sensory attribute, soygurt, yoghurt.
| Published by | Universitas Riau |
| Journal Name | Jurnal Online Mahasiswa (JOM) Bidang Pertanian |
| Contact Phone | - |
| Contact Name | - |
| Contact Email | - |
| Location | Kota pekanbaru, Riau INDONESIA |
| Website | | https://jom.unri.ac.id/index.php/JOMFAPERTA| |
| ISSN | ISSN : -, EISSN : -, DOI : -, |
| Core Subject | Agriculture, |
| Meta Subject | Agriculture, Biological Sciences & Forestry, |
| Meta Desc | |
| Penulis | Apandi, Ilham , Restuhadi, Fajar , ', Yusmarini |
| Publisher Article | Jurnal Online Mahasiswa (JOM) Bidang Pertanian |
| Subtitle Article | Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 3, No 1 (2016): Wisuda Februari 2016 |
| Scholar Google | http://scholar.google.com/scholar?q=%2Bintitle%3A&… |
| View Article | https://jom.unri.ac.id/index.p… |
| DOI | |
| DOI Number | |
| Download Article [1] | https://jom.unri.ac.id/index.php/JOMFAPE… |
| Download Article [2] |
Informasi yang terkait dengan ANALISIS PEMETAAN KESUKAAN KONSUMEN (CONSUMER’S PREFERENCE MAPPING) TERHADAP ATRIBUT SENSORI PRODUK SOYGURT DIKALANGAN MAHASISWA FAKULTAS PERTANIAN UNIVERSITAS RIAU
Analisis Analisis matematis Analisis bingkai Analisis pekerjaan Analisis jalur Analisis kebijakan Analisis struktur Analisis semantik Analisis varians Kimia analisis Analisis teknis Analisis numerik Analisis isi Analisis frekuensi Analisis jabatan Analisis SWOT Analisis Fourier Unit Analisis Perilaku Analisis leksikal Analisis tren Analisis biaya-manfaat Biro Analisis Ekonomi Analisis riil Analisis paradigmatik Analisis koliform Analisis fundamental Analisis lima kekuatan Porter Analisis kejahatan Analisis diskriminan linear Analisis dimensi Analisis Korelasi Asimetris Daftar topik analisis re…
al Analisis kelompok Analisis unsur Analisis Lima Mengapa Analisis keuangan Analisis wacana Analisis data Pusat Pelaporan dan Analisis Transaksi Keuangan Analisis PEST Analisis komponen utama Analisis percakapan Analisis fungsional Analisis termal diferensial Analisis dampak lingkungan Analisis situasi Analisis panel Analisis kriptografi Analisis lokal Analisis ekonomik Analisis laporan keuangan Analisis kompleks Tingkat analisis Analisis sitiran Analisis kredit Analisis regresi Gravimetri (kimia) Analisis media periklanan Analisis bahaya dan pengendalian titik kritis Target analisis Analisis wacana kritis Pusat Analisis Jaringan Sosial Daftar topik analisis Fourier Analisis statistik Daftar topik analisis fungsional Analisis sistem tenaga listrik Analisis Bayes Analisis kesalahan berbahasa Sertifikat analisis Abu (analisis kimia) Analisis anorganik kualitatif Analisis perilaku klinis Analisis faktor Analisis retrosintetis Analisis kontrastif Daftar topik analisis numerik Statistika multivariat Daftar topik analisis kompleks Politeknik AKA Bogor Analisis profitabilitas Analisis kebutuhan Analisis kebijakan luar negeri Analisis dampak lalu lintas Analisis gugus ujung Analisis perila