PT XYZ is one of property companies that involved in apartment and condotel business in Yogyakarta. At present, PT XYZ had decreased in revenue due to decreased in unit sales and delinquent payments by existing customers. These problems made the company’s performance decrease so the company sold 38 percent of its shares to PT ADP and PT TBR. Together with the new management composition, the company strives to improve its performance. Therefore, a strategy formulation is needed to make the company performance being improved again. Interviews were conducted with informants selected by purposive sampling to identify company’s internal and external strategic issues. The IFE matrix (Internal Factor Evaluation) and EFE matrix (External Factor Evaluation) are used to evaluate company’s internal and external conditions. SWOT matrix (Strength, Weaknesses, Opportunities, and Threat) is used to find alternative strategies to improve company performance. There are five alternative strategies to improve company performance after acquisition, namely: (1) rebranding the names of apartments and condotels; (2) increase promotion and sales activities; (3) improve good relationship with consumers; (4) make value added for the apartments; (5) recruiting experienced sales employees.
| Published by | Institut Pertanian Bogor |
| Journal Name | Jurnal Manajemen dan Organisasi |
| Contact Phone | - |
| Contact Name | Hanif Fataroh |
| Contact Email | haniffataroh12@gmail.com |
| Location | Kota bogor, Jawa barat INDONESIA |
| Website | jmo| http://journal.ipb.ac.id/index.php/jmo| |
| ISSN | ISSN : 20889372, EISSN : 25278991, DOI : 10.36706/jtk, |
| Core Subject | Economy, |
| Meta Subject | Economics, Econometrics & Finance, |
| Meta Desc | Jurnal Manajemen dan Organisasi merupakan media publikasi ilmiah yang memuat artiket-artikel; di bidang manajemen dan organisasi dengan ruang lingkup manajemen pemasaran, keuangan, sumber daya manusia dan operasi. Jurnal Manajemen dan Organisasi didedikasikan untuk menumbuhkan kreasi pertukaran ide antara akademisi, kalangan industri atau bisnis praktis, dan institusi pemerintah dalam bidang manajemen dan organisasi. Jurnal ini diterbitkan tiga kali dalam setahun, yaitu bulan April, Agustus, dan Desember. Artikel yang dimuat dalam jurnal ini mengedepankan analisis objektif terhadap kasus manajemen dan organisasi dalam perspektif akademik berupa hasil penelitian di bidang manajemen dan organisasi dalam perpektif akademik berupa hasil penelitian di bidang manajemen dan review terhadap konsep manajemen baru maupun implementasi konsep manajemen dengan studi literatur. Redaksi menerima naskah dari berbagai pihak untuk dimuat pada jurnal ini. Naskah yang masuk harus mengikuti Format Penulisan Naskah Jurnal Manajemen dan organisasi. |
| Penulis | Azmadahadid, Mufrad , Baga, Lukman M , Djohar, Setiadi |
| Publisher Article | IPB University |
| Subtitle Article | Jurnal Manajemen dan Organisasi Vol. 10 No. 1 (2019): Jurnal Manajemen dan Organisasi |
| Scholar Google | http://scholar.google.com/scholar?q=%2Bintitle%3A&… |
| View Article | http://journal.ipb.ac.id/index… |
| DOI | https://doi.org/10.29244/jmo.v10i1.… |
| DOI Number | DOI: 10.29244/jmo.v10i1.28855 |
| Download Article [1] | http://journal.ipb.ac.id/index.php/jmo/a… |
| Download Article [2] | http://download.garuda.ristekdikti.go.id… |
Informasi yang terkait dengan Formulasi Strategi Perbaikan Kinerja Perusahaan Properti Pasca Akuisisi (Studi Kasus: PT XYZ)
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