The aim of this research is to measure the affect of customer satisfaction to word of mouth, confirmatory factor analyses used in this research. By using 110 sample with purposive sampling. The result of this research there are positive affect train tangibles, station tangibles, personel, reliability, empathy, image to customer satisfaction. Customer satisfaction affected to Word Of Mouth.  

Published by Universitas Jenderal Soedirman
Journal Name Performance
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Location Kab. banyumas, Jawa tengah INDONESIA
Website performance| http://jos.unsoed.ac.id/index.php/performance|
ISSN ISSN : -, EISSN : 26158094, DOI : -,
Core Subject Education,
Meta Subject Education,
Meta DescPerformance is our bianually peer-reviewed journal, designed to accommodate research articles in the domain of management science. This journal has been published by Faculty of Economics and Business, Universitas Jenderal Soedirman since 2003. We invite articles in all functional area of management, which mainly about (but not limited to) Human Resource, Marketing, Financial, Operational and Strategic Management.
PenulisAstogini, Dwiwiyati
Publisher ArticleFaculty of Economics and Business Universitas Jenderal Soedirman
Subtitle Article Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 12 No 1 (2010): Performance
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