Shin Su-jin (Korean: 신수진; born December 28, 1992), known professionally as Since (Korean: 신스, stylized in all caps), is a South Korean rapper. She first garnered attention when she appeared on Show Me the Money 10 in 2021. She released her debut studio album Since 16' in the same year which was met with critical acclaim. In 2022, she became the first female musician to win New Artist of the Year at the Korean Hip-hop Awards.
Early life and education
Shin Su-jin was born in Seoul on December 28, 1992. She moved to Daejeon when she was in third grade. She began rapping after she sang along to Eminem's "Lose Yourself" in front of her friends in high school. She decided to be a rapper after applying for Show Me the Money 4 and Show Me the Money 5.[1] In 2016, she moved back to Seoul to pursue her music career.[2] In 2019, she won Open Mic Swg.[3] She adopted the stage name "Since" as it sounds similar to her real name. She also wanted it to mean that the hip hop scene will change since her debut.[4]
In 2020, Since released her debut single "New Shit". In July 2021, she released her debut studio album Since '16 which was met with critical acclaim.[6] Its lead single "Spring Rain" was nominated for Best Rap Song at the Korean Music Awards.[7] In October 2021, she appeared on the rap competition TV show Show Me the Money 10. She became the first female rapper to advance to the finals of the show and finished in second place.[8] In March 2022, she became the first female musician to win New Artist of the Year at the Korean Hip-hop Awards.[9] In August 2022, she released her debut extended play High Risk High Return.[10]
Artistry
Since is known for her powerful raps.[11] She expresses her attitude toward life or experiences through music.[8]
^Kim, Hoi (January 9, 2022). "[김호이의 사람들] 끊임없는 도전으로 쇼미더머니 준우승한 래퍼 신스...꿈을 이룬 소감은?" [[Kim Hoi's people] Rapper Since is the runner-up of Show Me the Money after countless tries... How does she feel after achieving her dream?]. Aju News (in Korean).
^"공무원 준비에서 래퍼로! 신스 인터뷰 / 힙합보부상 시즌2 10화" [From preparing to be a public servant to rapper! Since interview / Hip hop peddler Season 2 Episode 10]. YouTube (in Korean). August 12, 2021.
^Baek, Seung-hun (January 11, 2022). "래퍼 신스 "전액 장학금 받고 대학 입학"(대한외국인)" [Rapper Since "entered college with full scholarship" (South Korean Foreigners)]. MBC News (in Korean).
^"2021 국내 랩/힙합 앨범 베스트 10" [2021 Domestic Rap/Hip-hop Album Best 10]. Rhythmer (in Korean). December 30, 2021.
^ abHan, Sujin (December 15, 2021). "[인터뷰] 신스, 거듭해 이룩할 최초란 타이틀" [[Interview] Since will keep achieving "the first" title]. Ize (in Korean).
^Kim, No-eul (July 8, 2022). "따마·신스·노윤하, 디바인채널 첫 정규 피처링 라인업 합류" [Thama, Since, Roh Yunha, join line-up of Devince Channel's first studio album featuring]. Xports News (in Korean).
^Lee, Jae-hun (August 17, 2022). "래퍼 신스, 오늘 새 EP 공개…'하이 리스크 하이 리턴'" [Rapper Since, reveals new EP today... 'High Risk High Return']. Financial News (in Korean).
