Now or Never (Brett Kissel album)

Now or Never
Studio album by Brett Kissel
Released	January 1, 2020 (2020-01-01)
Recorded	2019
Genre	Country
Length	26:04
Label	Warner Music Canada BAK 2 BAK Entertainment Inc.
Producer	Bart McKay Jacob Durrett Brett Kissel
Brett Kissel chronology
We Were That Song (2017) Now or Never (2020) What Is Life? (2021)
Singles from Now or Never
"Drink About Me" Released: September 6, 2019 "She Drives Me Crazy" Released: February 1, 2020[1] "A Few Good Stories" Released: September 11, 2020[2]

Now or Never is the fourth studio album by Canadian country music singer Brett Kissel. It was released on January 1, 2020 via Warner Music Canada. It won Album of the Year at the 2020 Canadian Country Music Association Awards.[3]

Background

Kissel said "in previous years, previous albums, I didn’t have the courage to do a traditional country music on a project. Well, now we’ve recorded one. In previous years, I didn’t have the balls to record something so Pop/EDM because I was afraid of what people would think. Well, I’ve got one like that. All in all, I just wanted to destroy the box of what I thought was possible for a country record".[4]

Content

"Now or Never" features eight tracks in total including Kissel's debut American single and #1 Canadian country hit "Drink About Me".[5][6] Kissel noted how he incorporated tracks of different styles between traditional country, Canadian country, and pop country.[7] Kissel stated that some songs found "a new direction" while others took him in "the direction of his roots", and that the album has "something for everybody".[8]

Track listing

Now or Never track listing

No.	Title	Writer(s)	Length
1.	"Drink About Me"	Ben Stennis Matt Rogers	3:11
2.	"A Few Good Stories"	Ben Hayslip Chris Stevens Rhett Akins	2:45
3.	"That's Country Music"	Brett Kissel Karen Kosowski Phil Barton	4:16
4.	"Young Enough"	David Hodges Jessi Alexander Will Weatherly	3:21
5.	"She Drives Me Crazy"	Kissel Emma-Lee Doty Kosowski	3:04
6.	"Hummingbird"	Kissel Doty Kosowski	2:57
7.	"I'm Not Him, I'm Not Her" (featuring Christina Taylor)	Kissel	3:52
8.	"Coffee with Her"	Hodges Daniel Ross Laura Veltz	2:42
Total length:			26:04

Personnel

Adapted from the CD booklet.[9]

• Jess Baumung - photography
• Ben Bradley - drums
• Spencer Cheyne - engineering, gang vocals
• Spencer Clark - engineering
• Jim Cooley - mixing
• Ben Dartnell - photography
• Emma-Lee Doty - background vocals
• Jacob Durrett - production, recording, engineering, programming, electric guitar, acoustic guitar, bass guitar, drums, banjo, background vocals
• Jordan Eberle - gang vocals
• Josh Gwilliam - engineering
• Mitch Jay - steel guitar
• Mike Johnson - steel guitar
• Jeff King - electric guitar
• Brett Kissel - lead vocals, production, electric guitar, acoustic guitar, banjo, background vocals, album artwork
• Cecilia Kissel - photography
• Karen Kosowski - engineering, recording, vocal production, programming, piano
• Justin Kudding - bass guitar, gang vocals
• Bart McKay - production, recording, mixing, engineering, programming, piano, symphony programming, gang vocals
• Matty McKay - engineering, vocal coaching, electric guitar, acoustic guitar, background vocals
• Marc Rogers - bass guitar
• Matt Rogers - background vocals
• Connor Scheffler - album artwork
• Ben Stennis - programming
• Matt Streuby - gang vocals
• Chris Stevens - programming
• Christina Taylor - featured vocals on "I'm Not Him, I'm Not Her"
• Tyler Volrath - acoustic guitar, fiddle, mandolin, banjo
• Will Weatherly - programming

Charts

Sales chart performance for Now or Never

Chart (2020)	Peak position
Canadian Albums (Billboard)[10]	43
US Country Album Sales (Billboard)[11]	40
US Heatseekers Albums (Billboard)[12]	18

Chart performance for singles from Now or Never

Year	Single	Peak chart positions		Certifications
		CAN Country [13]	CAN [14]
2019	"Drink About Me"	1	61	MC: Platinum[15]
2020	"She Drives Me Crazy"	12	78	MC: Platinum[16]
	"A Few Good Stories"	1	62	MC: Gold[17]

Awards and nominations

Year	Award	Category	Work	Result	Ref
2020	CCMA	Album of the Year	Now or Never	Won	[3]
		Video of the Year	"Drink About Me"	Nominated
2021	Juno Awards	Single of the Year	"Drink About Me"	Nominated	[18]

Release history

Release formats for Now or Never

Country	Date	Format	Label	Ref.
Various	January 1, 2020	Digital download	Warner Music Canada BAK 2 BAK Entertainment Inc.	[19]
		Compact disc
		Streaming
	January 31, 2020	Vinyl

See also

• List of 2020 albums

References

1. Bickell, Dutch (February 1, 2020). "Brett Kissel releases new single and video, "She Drives Me Crazy"". Canadian Beats Media.
2. "TMS Couch-ella: Country singer Brett Kissel performs 'A Few Good Stories'". Global News. September 15, 2020.
3. "2020 CCMA Awards: The complete country music winners list". Global News. Retrieved 28 September 2020.
4. Dagg, Nanci (September 10, 2019). "Brett Kissel releases brand new single, "Drink About Me" and more!". Canadian Beats Media. Retrieved November 14, 2020.
5. Dearmore, Kelly (September 17, 2019). "Canadian Cowboy Brett Kissel Rides into the United States with 'Drink About Me'". Sounds Like Nashville.
6. "Brett Kissel – Drink About Me". Daily Play MPE. Destiny Media Technologies. September 6, 2019.
7. "Now or Never - Brett Kissel". Apple Music. January 1, 2020.
8. Parton, Chris (December 24, 2019). "Brett Kissel Plots New Year's Release of 'Now Or Never' Album". Sounds Like Nashville.
9. Now or Never (CD booklet). Brett Kissel. Warner Music Canada / BAK 2 BAK Entertainment Inc. 2020. 2-884009.
10. "Brett Kissel Chart History (Canadian Albums)". Billboard. Retrieved January 7, 2020.
11. "Brett Kissel Chart History (Country Album Sales)". Billboard. Retrieved December 1, 2021.
12. "Brett Kissel Chart History (Heatseekers Albums)". Billboard. Retrieved January 7, 2020.
13. "Brett Kissel Chart History (Canada Country)". Billboard. Retrieved December 1, 2021.
14. "Brett Kissel Chart History (Billboard Canadian Hot 100)". Billboard. Retrieved December 1, 2021.
15. "Canadian singles certifications – Brett Kissel – Drink About Me". Music Canada.
16. "Canadian singles certifications – Brett Kissel – She Drives Me Crazy". Music Canada.
17. "Canadian singles certifications – Brett Kissel – A Few Good Stories". Music Canada.
18. Gordon, Holly (June 5, 2021). "Here are the 2021 Juno Award winners". CBC Music.
19. "Now or Never - Brett Kissel Releases". AllMusic. Retrieved March 30, 2020.