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Landlust (magazine)
Landlust (literally Lust for the Land) is a German bimonthly gardening, home and women's magazine published in Münster, Germany. It is one of the best-selling magazines in the country. History and profileLandlust was started in 2005.[1][2][3] The magazine is published by Landwirtschaftsverlag, an agricultural publishing house, on a bimonthly basis.[2] The headquarters of the magazine is in Münster.[4] Although Landlust originally targeted farming households, later its primary readers became women aged 40–59.[2][5] The magazine provides articles about several aspects of countryside life.[4] The frequent topics covered in the magazine include cooking, crafting, gardening, knitting and nature, among the others.[6] Landlust is considered to be a revival of the Heimat concept in Germany.[3][7] Philip Oltermann of the Observer regarded the magazine as one of five objects defining modern Germany.[8] However, several German media outlets criticized the magazine's lack of refinement.[1] Der Spiegel, for example, said: "When rubbish is turned into a magazine, it calls itself Landlust."[1] Although Landlust has a website, it just covers limited service offerings and features an online shop.[9] In November 2015, the British edition of Landlust was launched.[5][10] CirculationLandlust had a circulation of 50,000 copies in its first year.[1] In 2007 its circulation rose to 200,000 copies.[11] In late 2009, the magazine sold nearly 550,000 copies.[11] The circulation of the magazine was 648,866 copies in 2010.[12] In 2013, Landlust became one of the top ten German magazines in terms of readership[13] and had a circulation of 1,041,069 copies in the third quarter of the same year.[5] During the second quarter of 2014 the magazine sold 1,024,033 copies.[5] See alsoReferences
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