October 19, 2013 (2013-10-19) – October 3, 2014 (2014-10-03)
Juan Direction is a Philippine television reality show broadcast by TV5 and AksyonTV. It aired on TV5 every Saturday, later moved to Sunday from October 19, 2013 to 2014 and on AksyonTV every Monday from February 24 to April 7, 2014. The show's second season aired from June 23, 2014 to July 4, 2014, replacing Confessions of a Torpe and was replaced by Cool Guys, Hot Ramen. The third and final season aired from September 22, 2014 to October 3, 2014.
The original members of Juan Direction first formed the group in 2012 under the name "Island Media Asia" (IMA). They originally posted tutorial and documentary-style travel videos on Twitch.[1] Their style was described as "vlogumentary", a mix of vlogging and documentary.
Although they continued to make videos online after beginning the reality show, their main popularity was a result of the group's previous work on YouTube. While IMA had seven members, Juan Direction featured only five of the original members. The other two (Matthew Edwards and Keys Cosido) had a recurring role in the show.
Production
Juan Direction was one of the shows launched in TV5's "Everyday All the Way" trade launch in Taguig in October 2013, and in TV5 Happy Ka Dito in June 2014.[2]
From June 23, 2014 – July 4, 2014, Juan Direction was shifted to weekday primetime as they aired a special two-week season entitled "Juan Experiment ng Juan Direction". In this show, the group participated in various tasks that would challenge their abilities to establish friendships and build relationships, with the end-goal of trying to prove that the differences between cultures no longer matter.[3]
On September 22, 2014, Juan Direction returned on weekday primetime with a new season titled Juan Islanders.