Imtiaz (supermarket)

Imtiaz

Company type	Private Limited
Industry	Retail
Founded	1955; 70 years ago (1955)[1] Karachi
Founder	Imtiaz Abbasi[2]
Headquarters	Karachi, Sindh, Pakistan
Number of locations	28+
Area served	Pakistan
Products	Electronics movies and music home and furniture home improvement clothing footwear jewelry toys health and beauty pet supplies sporting goods and fitness auto photo finishing craft supplies party supplies grocery
Number of employees	14,000+ (2023)[3]
Website	imtiaz.com.pk

Imtiaz (Urdu pronunciation: [ɪm.t̪ɪˈjaːz] im-tee-AHZ) is a Pakistani discount retailer chain that operates a chain of supermarkets across the country.[4] It is headquartered in Karachi.

Imtiaz is the chief competitor of Metro and Carrefour in Pakistan.[5]

History

Imtiaz Super Market was founded in 1955 by Imtiaz Abbasi as a small superstore in Bahadurabad, Karachi. It has grown to become a leading supermarket chain in Pakistan.[6] The retailer expanded within Karachi from 2003, 2010, 2013, 2016, and 2018, branching out to various localities, including Awami Markaz, Nazimabad, Defence, Gulshan-e-Iqbal, Sharafabad, and Malir.[6]

By 2016, it had also opened a hypermarket in Gulshan-e-Iqbal and ventured into Punjab with a supermarket in Gujranwala.[7] This expansion continued with new branches in Faisalabad (2017), Clifton (2019), and further outlets in Lahore (2020), Sialkot, Bahawalpur (2021), Sargodha, Vehari, Peshawar (2022)[6] and Quetta (2023).

Stores

As of 2024, Imtiaz has branches in Karachi, Lahore, Islamabad, Peshawar, Quetta, Faisalabad, Gujranwala, Bahawalpur, Sialkot, Gujrat, Sargodha, and Vehari.

References

1. "About Us". www.imtiazsupermarket.com.pk. Archived from the original on 23 January 2019. Retrieved 3 November 2019.
2. Shaikh, Ayesha (15 May 2017). "From a kiryana to a superstore – the success story of Imtiaz Super Market".
3. "Imtiaz - Mega, Super Market & Xpress".
4. "Imtiaz Super Market's new store seeks to capture upscale markets". The Express Tribune. 3 March 2013.
5. "Pakistani brands who found success against their global competitors". The Express Tribune. 16 June 2017. Retrieved 24 February 2019.
6. "About Us". Archived from the original on 23 January 2019. Retrieved 3 November 2019.
7. "Imtiaz Super Market expands to Punjab, opens first store in Gujranwala". Profit by Pakistan Today. 24 September 2016.