The label was founded by Julie Alkire and Jason Alkire. Besides co-designing garments, Jason employs techniques in painting, graphic design, and photography to create the custom prints used in the collections.[2] Prior to his fashion designer career Jason Alkire was an advertising executive and the publisher and creative director of SPOON magazine. The magazine was distributed by Time Warner. Julie Alkire was the editor-in-chief of the same magazine before she began her fashion career. She is known for her work on her eponymous line Julie Haus.[3]
Retail business
In 2013, the designers opened an atelier type store dedicated to the Haus Alkire collection located on White Street in the neighborhood of Tribeca in New York City.[4]
The second collection was inspired by Hana, Hawaii. The designers used images of an imaginary creature along with Plumeria and bamboo trees as the subject for their textile prints. The showing was held at a home in the West Village area of New York City.[7]
Awards
The designers were awarded the Ecco Domani Fashion Foundation Award for Womenswear in January 2012. The award recognizes emerging American fashion talent.[8][9][10][11]
In February 2012, the designers were named to the W Hotels Fashion Next program.[12][13]
In February 2013, the Autumn/Winter collection was sponsored by Swarovski Elements.[14]
The designer label was named one of the "15 Hot New Designers You Need to Know Now" by Refinery29[25]
ELLE magazine names the line "2012's Rising Fashion Stars" [26]
Named by Fashionista.com as "Fashionista Five: New York Labels to Watch"[27]
Paper Magazine declared the line one of the "10 Fresh Fashion Week Faces to Watch"[28]
USA Network stated the line was "The New Class: Five Designers to Watch at Mercedes-Benz Fashion Week"[29]
In 2011, an editor compared the design duo to other famous design partners Isabel Toledo and Ruben Toledo, and Max Azria and Lubov Azria, and Maria Cornejo and Mark Bothwick.[30]
