Genertellife

Genertellife Spa
Company typeSubsidiary
IndustryFinancial services
Founded2009
HeadquartersMogliano Veneto, Italy
Key people
Andrea Mencattini (Chair), Antonella Maier (CEO)
ProductsInsurance, asset management
ParentGenerali Italia
SubsidiariesGenertel (100%)
Websitewww.genertellife.it

Genertellife is an Italian insurance company based in Mogliano Veneto, Italy. It is the extension of the non-life insurance provider Genertel. Part of the Generali Group since its foundation, from 2013 Genertellife has been headed by Generali Italia.[1]

History

In June 2009, Generali Italia launched Genertellife, the first online life insurance company in Italy. As an extension of the non-life insurance provider Genertel, Genertellife launched with a 750,000 customer base potential.[2]

The CEO was Davide Passero, who remained in office until 2014. [3]

The company is active in the life insurance sector. Genertellife is controlled by Generali Italia with a stake of around 100%[4]

Timeline

In 2012, Fata Vita S.p.A. is merged by incorporation into Genertellife.

In 2014 there is a change at the top, Passero leaves the management of the company to Manlio Lostuzzi. [5][6]

In 2018, Genertellife launched iLove, a life insurance that works with a mobile application and regular free check-ups to readjust life insurance plans on a regular basis.[7][8]

In 2019, Genertellife was authorized by IVASS (Institute for the Supervision of Insurance) to operate also in the credit sector, where the company aims at the sector of the salary- or pension-backed loans.[9]

On 1 September 2019 Maurizio Pescarini became CEO.[10]

In 2020, to counter the emergency linked to the Covid 19 pandemic, Genertellife launches "Genertel Everywhere" a completely remote contact center available 24 hours a day.[11][12][13]

In November 2023 Antonella Maier became CEO and General Manager.[14]

In May 2024, the merger by incorporation of Genertellife into Alleanza Assicurazioni was announced, with the operation expected to be completed in 2025.[15]

References

  1. ^ Generali launches its plan for growth in Italy
  2. ^ Generali launches online life, pensions company, Reuters.com, 18 June 2009
  3. ^ Davide Passero on LinkedIn
  4. ^ "La storia e i numeri". Archived from the original on 2013-05-06. Retrieved 2013-05-25.
  5. ^ (in Italian) Imprese: Manlio Lostuzzi ad Genertel GenertelLife
  6. ^ (in Italian) Generali Italia, parte il nuovo assetto
  7. ^ (in Italian) Generali, Genertellife lancia iLove, Affaritaliana.it, 1 April 2019
  8. ^ (in Italian) Life insurance, Genertellife launches iLove, Insurzine.com, 1 April 2019
  9. ^ (in Italian) Genertel accelera nella cessione del quinto e mira al 20%
  10. ^ (in Italian) Il Leone di Trieste riorganizza la struttura italiana: al centro anche un top manager di B. Generali
  11. ^ (in Italian) Un contact center per i clienti al 100% in remoto, la prima a muoversi è Genertel
  12. ^ (in Italian) "Genertel Everywhere" primo contact center 100% da casa
  13. ^ (in Italian) Nasce Genertel Everywhere. Pescarini: "Risposta coraggiosa in un momento difficile"
  14. ^ "La nostra squadra | Genertellife". www.genertellife.it. Retrieved 2024-05-24.
  15. ^ "Gruppo Generali, Genertellife incorporata da Alleanza" (in Italian). Retrieved 25 September 2024.


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