Less than a week after releasing his mixtape El Gato: The Human Glacier, Gucci Mane announced his next studio album titled "The Evil Genius".[3]
During an interview with Billboard, Gucci Mane spoke about the progress of album:
I've been really working on the songs. You know, I just don't put out anything. So I'm trying to make this project one of my best projects ever. I'm really trying to collaborate with the best producers and make sure I give my fans something that they can be like, 'Ok, Gucci still coming hard. He still passionate about the music.[4]
Followed by the second single, bonus track "Kept Back" featuring Lil Pump was released on August 9, 2018.[10] The official music video was released on October 17, 2018 for Mane’s “National 1017 Day” to celebrate the day in 2017 he married Jamaican model Keyshia Ka'oir.
The third single "Wake Up in the Sky" with Bruno Mars and Kodak Black was released on September 14, 2018.[11] The music video was released on October 31, 2018.[12] The single is tied for Gucci Mane's highest charting single to date, peaking at number 11 on the Billboard Hot 100. It is also his highest performing single on radio.
"I'm Not Goin'" featuring Kevin Gates, was released as the first promotional single on November 15, 2018, along with the music video.[13]
"Bipolar" featuring Quavo, was released as the second promotional single on November 30, 2018.[14]
Evil Genius received generally positive reviews from critics. Evan Rytlewski of Pitchfork generally praised the album, giving it a 6.5 out of 10, but noted that although "it's one of his most considered and carefully curated projects, Gucci plays it uncharacteristically safe for most of it."[22] Aaron Williams of Uproxx praised Gucci's effort, saying that "On his latest project, Gucci Mane may not break much new ground, but he's reached the point in his career where he doesn't really need to, because he already has."[23]
Commercial performance
Evil Genius debuted at number five on the US Billboard 200 chart, earning 51,000 album-equivalent units (with 5,000 in traditional album sales) in its first week, becoming Gucci Mane's fifth top-ten album on the chart.[24]