Biscuitville

Biscuitville Fresh Southern

Trade name	Biscuitville
Formerly	Mountainbrook Fresh Bread & Milk (1966–1967) Pizzaville (1967–1975)
Company type	Private
Industry	Food
Founded	1966; 59 years ago (1966) Burlington, North Carolina, U.S.
Founders	Maurice Jennings
Headquarters	1414 Yanceyville St. Suite 300, Greensboro, North Carolina, U.S.
Number of locations	82 (2023)
Area served	North Carolina, South Carolina, Virginia
Key people	Katie Niven (CEO) Jeff Linville (COO)
Products	Breakfast, including biscuits, pancakes, potato wedges, grits, dessert
Revenue	US$110 million
Number of employees	4,999 (2023)
Website	biscuitville.com

Biscuitville Fresh Southern is a family-owned regional fast-food restaurant chain. The restaurant specializes in the traditional southern breakfast made from scratch and with local ingredients.[1] As of February 2024, there were 82 locations in the U.S. states of North Carolina, South Carolina and Virginia.

History

A truck unloading supplies at a Biscuitville in Durham, North Carolina

The company, originally named Mountainbrook Fresh Bread & Milk (eventually known as Pizzaville), started as two bread stores in Burlington, North Carolina[2] The founder, Maurice Jennings, began making pizzas, and soon wanted a way to put the business to work in the morning. The company began making biscuits, from a recipe developed by the Jennings family, and eventually the company sold more biscuits than pizzas.[3] The company opened its first biscuit-only operation named "Biscuitville", located in Danville, Virginia.

Since 1982, company policy is for locations to close at 2pm.[4]

In 2007, the corporate headquarters was moved to Greensboro, North Carolina.[5]

As of April 2024, Biscuitville has 82+ locations.[6]

References

1. Olmsted, Larry. "Biscuits are cooked every 15 minutes at regional fast-food chain Biscuitville". USA TODAY. Retrieved 2020-05-14.
2. "Our Story - Biscuitville". biscuitville.com.
3. Garner, Bob (June 2009). "Southern Comfort; Done right, biscuits satisfy customers' hunger for more than a bite to eat". Our State. 77: 49–52. OCLC 35202878.
4. "Our Biscuit Story". 1982: Closing time is cut back to 2 p.m. in all but ten stores.
5. Staff, WXII12 com Web (2020-09-23). "Biscuitville founder Maurice Jennings dies". WXII. Retrieved 2021-02-14.
6. Thomas, Jennifer. "Biscuitville set to open Concord restaurant as chain ramps up local growth plans". www.bizjournals.com. Archived from the original on 2021-01-13. Retrieved 2021-02-14.

External links

• Biscuitville official website