Goals to be achieved in this study was to determine the effect of product quality to customerLoyalty cards Indosat IM3 student in Surabaya.             The research proves that F count> F table (14.108> 2,311) or in other words together performance, features, reliability, service ability can influence customer loyalty. While the test (R2) together - together amounting to 42.9% and the remaining 57.1% were influenced other variables outside the research. The study also proves that partially, performance, features, reliability, service ability significant effect on customer loyalty because each independent variable is the performance, features, reliability, service ability have thitung> tabel.
| Published by | Universitas 17 Agustus 1945 Surabaya |
| Journal Name | (JDAB) Jurnal Dinamika Administrasi Bisnis |
| Contact Phone | +6281331550744 |
| Contact Name | Rachmawati Novaria |
| Contact Email | novaria1945@gmail.com |
| Location | Kota surabaya, Jawa timur INDONESIA |
| Website | adbis| http://jurnal.untag-sby.ac.id/index.php/adbis| |
| ISSN | ISSN : 24431931, EISSN : 27221644, DOI : -, |
| Core Subject | Science, Social, |
| Meta Subject | Decision Sciences, Operations Research & Management , Social Sciences, |
| Meta Desc | Jurnal Dinamika Administrasi Bisnis is a peer-reviewed journal, published by Business Administration Department of Faculty of Social Science and Politics Universitas 17 Agustus 1945 Surabaya. Dinamika Administrasi Bisnis Journal is published twice a year (April and October). The Journal was first published in 2015. Dinamika Administrasi Bisnis Journal is a journal dedicated to publishing research dan conceptual article in areas of business administration major. Papers published by the journal aim to represent important advances of significance to specialist within each field. Dinamika Administrasi Bisnis Journal seeks to share knowledge between those who study business administration and those who practice it by publishing theoritical and empirical research. |
| Penulis | Irawan, Wahyu , Mulyati, Awin , Tjahjono, Endro |
| Publisher Article | Universitas 17 Agustus 1945 Surabaya |
| Subtitle Article | Jurnal Dinamika Administrasi Bisnis Vol 1, No 2 (2015): Jurnal "Dinamika Administrasi Bisnis" |
| Scholar Google | http://scholar.google.com/scholar?q=%2Bintitle%3A&… |
| View Article | http://jurnal.untag-sby.ac.id/… |
| DOI | |
| DOI Number | |
| Download Article [1] | http://jurnal.untag-sby.ac.id/index.php/… |
| Download Article [2] |
Informasi yang terkait dengan PENGARUH KUALITAS PRODUK KARTU INDOSAT IM3 TERHADAP LOYALITAS PELANGGAN PADA MAHASISWA DI SURABAYA
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