Rainbow Magic is a British children's fiction brand originally created by Working Partners[1] and currently owned by Mattel, with some licensing rights held by IoM Media Ventures.[2] It is best known for the children's books published by Orchard Books.[3] The books are ghostwritten by a number of authors under the collective pseudonym Daisy Meadows, and illustrated by Georgie Ripper and Alison Winfield in several books and uncredited illustrators in the latest books.[4] The series follows the lives of Kirsty Tate, Rachel Walker, Gracie Adebayo and Khadijah Khan and their magical adventures with their fairy friends.
Rainbow Magic books by Daisy Meadows were the most-borrowed children's books at libraries in the United Kingdom, and the second-most borrowed books overall at those libraries, in 2010 and 2011, respectively.[5][6]
The Rainbow Magic books are issued by Scholastic Inc. in the United States. Some series and individual book titles vary in the Scholastic editions. There are also colored Rainbow Magic books for younger readers, which are also published by Scholastic.
The books are usually six chapters long, and tell one overarching story spanning out over seven books. Each set of books is based on a theme, such as 'The Sporty Fairies' and 'The Jewel Fairies'.
Rainbow Magic: Return to Rainspell Island is a straight-to-videoanime movie that was first released in the United Kingdom on 7 May 2010.[7] It is a British-Japanese co-production that was co-produced by HIT Entertainment and The Answer Studio. It was also released in Japan; the film was only recorded in English as its Japanese release has no Japanese vocal track.