Aquarius (drink)

Aquarius
TypeSports drink
Functional water
Flavored water (Latin America)
ManufacturerThe Coca-Cola Company
Country of origin Japan
Introduced1983; 42 years ago (1983)
Related productsPowerade, Gatorade.

Aquarius (アクエリアス) is an American-owned Japanese brand of sports drink manufactured by The Coca-Cola Company. It originated in 1978[citation needed], and was first introduced in 1983 in Japan as a grapefruit-flavored sports drink,[1] as a response to a competitor's brand of sports drink called Pocari Sweat. It was introduced in Spain and Portugal in 1991, and was the official drink of the 1992 Summer Olympics in Barcelona, 1994 Winter Olympics in Norway, 2008 Summer Olympics in Beijing, 2016 Summer Olympics in Rio de Janeiro, and the 2020 Summer Olympics.[2][3] The brand has been heavily marketed by giving away free samples in sporting events.[4]

Currently, it is marketed in Argentina, Belgium, Bosnia and Herzegovina, Chile, China, France, Hong Kong, Japan, Indonesia, Luxembourg, Macau, Morocco, the Netherlands, Peru, Portugal, Serbia, Singapore, Spain, Switzerland, Taiwan and Thailand.[5] The majority of its consumers are non-athletes.[3] Aquarius is available in the following flavors: Citrus Blend, Grapefruit, Lemon, Orange, Watermelon, Red Peach, Blueberry and Tropical.[5] The availability of these flavors changes from country to country.

In Malaysia and the Maldives, bottled water is also available under the Aquarius brand.[5]

Aquarius worldwide

Argentina

In Argentina, "Aquarius by Cepita" is a flavored water brand. Cepita is a local juice brand owned by Coca-Cola.

  • Aquarius Pera (Pear flavored)
  • Aquarius Manzana (Apple flavored)
  • Aquarius Pomelo (Grapefruit flavored)
  • Aquarius Uva (Grape flavored)
  • Aquarius Naranja (Orange flavored)
  • Aquarius Pomelo Rosado (Pink Grapefruit flavored)
  • Aquarius Limonada (Lemonade flavored)

Belgium and Luxembourg

  • Aquarius Lemon
  • Aquarius Lemon Zero Sugar
  • Aquarius Orange
  • Aquarius Red Peach
  • Aquarius Red Peach Zero Sugar

Chile

In Chile, it is also available under the brand of "Aquarius by Andina".

  • Aquarius Pera (Pear flavored)
  • Aquarius Manzana (Apple flavored)
  • Aquarius Uva (Grape flavored)
  • Aquarius Piña (Pineapple flavored)
  • Aquarius Limón (Lemon flavored)
  • Aquarius Durazno (Peach flavored)

China

In China, it is sold under the brand of "Shuidongle" (Chinese: 水动乐) because Shanghai Maling Aquarius Co., Ltd.(Chinese: 上海梅林正广和股份有限公司), a subsidiary of Bright Food owns the trademark "Aquarius" in China.[6]

  • Aquarius (Grapefruit flavored)
  • Aquarius (Lemon flavored)
  • Aquarius (Orange flavored)
  • Aquarius (Peach flavored)

France

  • Aquarius Lemon
  • Aquarius Orange

Hong Kong and Macau

Replaced Bonaqua BonActive in the early 2010s.

  • Aquarius
  • Aquarius Sparkling
  • Aquarius Vitamin
  • Aquarius Zero
  • Water+ by Aquarius

Indonesia

  • Aquarius

Japan

Aquarius Active Diet, marketed in Japan
  • Aquarius[7]
  • Aquarius Active Diet (Citrus Blend flavored)
  • Aquarius Freestyle
  • Aquarius Oasis
  • Aquarius Real-Pro
  • Aquarius Vitamin Guard
  • Aquarius Sharp Charge
  • Aquarius Zero
  • Aquarius Water
  • Aquarius Peach

Morocco

  • Aquarius (Lemon flavored)
  • Aquarius (Orange flavored)

Netherlands

  • Aquarius Lemon
  • Aquarius Orange
  • Aquarius Red Peach Zero Sugar

Peru

In Peru, "Aquarius Frugos" is sold nationwide in 500 ml plastic bottles.

  • Aquarius Pera (Pear flavored)
  • Aquarius Manzana (Apple flavored)
  • Aquarius Piña (Pineapple flavored)
  • Aquarius Naranja (Orange flavored)

Portugal

  • Aquarius (Lemon flavored)
  • Aquarius Laranja (Orange flavored)
  • Aquarius Zero Laranja (Sugarless, Orange flavored)

Serbia

  • Aquarius Lemon (With Zinc)
  • Aquarius Blood Orange (With Magnesium)

Spain

  • Aquarius (Lemon flavored)
  • Aquarius Naranja (Orange flavored)
  • Aquarius Melocotón rojo (Red Peach flavored)
  • Aquarius Zero (Sugarless, Lemon flavored, previously known as Aquarius Libre)
  • Aquarius Zero Naranja (Sugarless, Orange flavored, previously known as Aquarius Libre Naranja)

Switzerland

  • Aquarius Lemon (With Zinc)
  • Aquarius Blood Orange (With Magnesium)

Vietnam

  • Aquarius
  • Aquarius Zero

References

  1. ^ Coca-Cola Bottling Website - Aquarius Archived February 24, 2007, at the Wayback Machine
  2. ^ "Coca-Cola Singapore". Archived from the original on 2013-05-13. Retrieved 2013-09-18.
  3. ^ a b (in Spanish) Coca-Cola España - Productos Archived 2006-06-18 at the Wayback Machine
  4. ^ Lagae, Wim (2005). Sports Sponsorship and Marketing Communications: A European Perspective. Pearson Education. p. 209. ISBN 9780273687061.
  5. ^ a b c The Coca-Cola Virtual Vender Archived 2011-05-17 at the Wayback Machine
  6. ^ ""正广和"的"前世今生"".
  7. ^ "Coca-Cola Japan - Aquarius". Archived from the original on 2019-03-23. Retrieved 2006-06-19.