WBOO

"WBDL" redirects here. For the WKBT-TV translator that formerly used the same callsign, see KQEG-CD.
WBOO
Frequency102.9 MHz
BrandingB102.9 & 98.5
Programming
FormatAdult contemporary
AffiliationsPackers Radio Network
Ownership
OwnerMagnum Communications
WNFM, WRDB, WNNO-FM, WDLS, WBKY, WDDC, WAUN
History
First air date
1997 (1997) (as WBDL)
Former call signs
WBDL (1996–2021)
Call sign meaning
Baraboo
Technical information[1]
Licensing authority
FCC
Facility ID59232
ClassA
ERP3,600 watts
HAAT129 meters (423 ft)
Transmitter coordinates
43°35′32.00″N 90°0′42.00″W / 43.5922222°N 90.0116667°W / 43.5922222; -90.0116667
Repeater(s)900 WDLS (Wisconsin Dells)
Links
Public license information
WebcastListen Live
Websitewbooradio.com

WBOO (102.9 FM) is a radio station broadcasting an adult contemporary format. Licensed to Reedsburg, Wisconsin, United States, the station is owned by Magnum Communications.[2]

Logo under previous WBDL calls

Programming

WBOO features adult contemporary music from Westwood One, News from Fox News Radio in addition to local sporting events. It previously carried adult contemporary music from ABC Radio.

The call letters were changed from WBDL to WBOO on August 24, 2021, in a swap with the former WBOO-LP, a television station at Elk Mound that Magnum Radio then sold to Morgan Murphy Media.

As of April 2024 WBOO began simulcasting on AM sister station WDLS as well as its FM translator, identifying jointly as B102 and 98.5. This pairing gives WBOO some extended coverage into the Madison area as the WDLS 98.5 FM transmitter is situated on the Baraboo Range and affords a signal to the area that is not disrupted by Madison LPFM WMUU which is a co-channel neighbor on 102.9.

References

  1. ^ "Facility Technical Data for WBOO". Licensing and Management System. Federal Communications Commission.
  2. ^ "WBOO Facility Record". United States Federal Communications Commission, audio division.


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