User talk:OverokRegarding Inner Loop RecordsPhew. This one may be tricky. Usually clearing up a promotional tone in an article is just a matter of removing POV materials. Changing "this awesome company does (blah)" to just "this company does (blah)" is pretty simple. But the problem here is more that the overall tone sounds like it's meant to promote or talk up the company. It's a harder problem to put your finger on, though. The problem might just be the use of lingo. It's not any specific, single thing, but the overall effect it creates. Look at the article as a whole, and ask yourself, what parts of it sound like they'd be part of an ad or a sales pitch? Then look at those parts and see if you can make them fit better in an encyclopedia. It may sound dumb, but try to imagine it being read in a dry, boring Ben Stein character voice. If it sounds appropriate, you're on the right track. I know, I know, you don't want to actually make articles boring, but they're less likely to get pounced on and devoured by zealous editors if they don't sound too aggressively ad-like. I'll try to look it over and see what changes I can think of. - Vianello (talk) 20:03, 26 June 2008 (UTC)
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