Tom Sosnoff (born March 6, 1957) is an entrepreneur, options trader, co-founder of Thinkorswim[1] and tastytrade, and founder of Dough, Inc. He was senior vice president of trading and strategic initiatives at TD Ameritrade.[2][3][4][5] Sosnoff promotes option trading as a financial strategy for the individual investor.
Sosnoff worked as a market maker at the Chicago Board Options Exchange through the Sosnoff Sheridan Group in the 1980s.[8] In 1999, Sosnoff co-founded Thinkorswim, an online brokerage firm specializing in options trading for individuals.[8] In 2009, Thinkorswim was sold to TD Ameritrade for $750 million[9] and Sosnoff personally received $84 million from the sale.[10] In 2011, Sosnoff announced that $20 million in venture capital had been raised for his new company tastytrade.[9] His aim in founding tastytrade was to create a financial news show focusing on options, mixing content with comedy similar to the "Daily Show".[11][12] In 2014, a Silicon Valley venture fund, Technology Crossover Ventures, invested $25 million into Dough Inc., also founded by Sosnoff, which includes tastytrade.[12][13]
In January 2021, tastytrade was acquired by IG Group for $1 billion.[14][15]
Options trading
Sosnoff hosts a financial news show on tastylive, previously known as tastytrade, where he focuses on teaching individuals how to trade options via original skits and educational content.[16]