From a colloquial name: This is a redirect from a colloquial name – either an unofficial name that is more commonly used than the official name, or a title that is unsuitable as a Wikipedia article title or other project page name – that serves readers because it is a good search term. The official name is given by the target of the redirect. Note that if the target page is named using WP:COMMONNAME, then this template should not be here.
Pages that use this link should be updated to link directly to the target without the use of a piped link that hides the official name.