Stella (bicycle company)Stella was a French bicycle manufacturer founded in 1909.[1][2] The company sponsored Louison Bobet, a French professional cyclist. Bobet won the Tour de France in 1953 and 1954 while riding Stella bicycles.[3][4][5] TriviaStella became the codename for the Atari 2600 because Jay Miner (the video chip designer) owned a Stella bicycle. [6] [7] References
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