Formed as a clothing company, Seventh Dagger became popular for its straight edge apparel and "Kill your local drug dealer" shirts.[1]
Seventh Dagger Fest
The first annual Seventh Dagger Fest was held on 24 and 25 May 2008 at The Mad Hatter in Covington, Kentucky. The two-day event featured Seventh Dagger bands such as Rhinoceros, Eyes to the Sky, Tyrant, AFB, Birth of a Hero and The World We Knew as well as other well-known straight edge bands like Thick as Blood and Suicide Pact.[2]
Distribution
In September 2007, Seventh Dagger signed a deal for physical and digital distribution with East West via Warner Bros Distribution.[3] Seventh Dagger later pulled out of the deal and released the following statement...
"Why would we end that is what you would probably ask? The answer is simple, Seventh Dagger is something I have worked on for the last almost 7 years and I saw this deal being the end of the label as it was and is. I saw this as trading the underground status and soul of the label for the potential to sell more CDs and let's face it if I was here to make money I would have left a long time ago. Being a straight edge, hardcore record label is the epitome of being underground or cult and the truth of the matter is that is where we should be. Straight edge is not for the masses and it never will be, so as I see it we might have made a minor buzz for a minute then the world would move on and not give a shit and we would have been tied to some corporate distribution that I am sure could [sic] have cared less about us."[4]
Seventh Dagger currently[when?] distributes through several well-known distributors, including Hot Topic, Interpunk.com, Very Distribution, RevHQ.com, Smartpunk.com, and their own website SeventhDagger.com.
