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Rupert and Buckley
Rupert and Buckley was a British University derived clothing brand with its brand headquartered in Barnstaple, Devon.[2] HistoryThe company was founded in 2011 by James Buckley-Thorp whilst at the University of Kent where he was reading Law.[3] Having previously sold items in other outlets, the company opened its first own shop in Bath.[2] In November 2013 the fashion label launched its "Brand Ambassador Scheme".[4] In early 2014, 25% of the company was sold to private investor Nigel Robinson.[2] On 5 November 2016, Rupert and Buckley opened their new store in the city centre of Oxford. The opening was supported by rising BBC Introducing star Chris Smee.[citation needed] In January 2017 James Buckley-Thorp resigned[5] as director and a new CEO was appointed. Mr Alexander Newman is the current CEO and sole director of Rupert and Buckley LTD.[citation needed] On 9 October 2017, Rupert and Buckley were announced as the Official leisurewear partner to The Boat Race, for a period of 3 years. Supply the teams with all their off water apparel.[citation needed] In May 2019 the company entered in to a Company Voluntary Arrangement (CVA) with its creditors,[6] and in August 2022 the company began liquidation, owing over £3.3m to creditors[7] Branding and ProductsThe brand name was a combination of the founder's surname and the name he'd like to call his first child.[8] The company incorporated aspects of British heritage and sporting design in its products,[2] and used a deep purple and dark yellow colour scheme for its packaging and in some of its products.[8] The fashion label described itself as grassroots university derived styling and the image and style of the branding was for the university market.[4] References
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