"Push 2 Start" is a song recorded by South African singer Tyla. It was released in tandem with the deluxe edition of her self-titled debut studio album on 11 October 2024, by FAX and Epic Records. It is a reggae-infused Afro-pop, afrobeats and amapiano-R&B song about Tyla imploring her partner to give her affection. For the chart dated December 21, "Push 2 Start" charted at number two on the U.S Afrobeats Songs chart while "Water" was at number one simultaneously, marking the first time a solo artist held the top two spots in the same week.[4]
"Push 2 Start" hit number one the next week, marking the first time a solo act replaced themselves at number one and made her the second artist ever to achieve the feat after Tems. Additionally it made her the first solo female artist with two number one songs on the chart and the second artist ever with at least two number one songs after Tems[5].
Background and composition
Tyla stated she simply could not move on after making "Push 2 Start" and wanted to include it on her deluxe album Tyla+ along with other songs, such as the amapiano song "Shake Ah" and contemporary R&B song "Back to You", all three were included on the deluxe album. "Push 2 Start" is a reggae-infused Afropop and amapiano-R&B song that focuses on Tyla imploring her partner to give her affection.[6][7][3][1][8][9]
Music video
Tyla dancing with her dancers behind a fan donning heels inspired by Rihanna, critics compared the scene to Beyoncé's video for her 2003 single "Crazy in Love"[10][11]
The music video directed by Aerin Moreno premiered on 8 November 2024 (SAST) and garnered nearly 4 million views within a week.[12][8] The video is set at a car wash where Tyla dances with back up dancers near a vibrant backdrop. Later she spray paints herself similar to how a car would be painted and dances on a car carrier as the video concludes.[13] Several critics compared the visuals of the music video to the likes of other female artists, most notably Rihanna and Beyoncé, pointing out similar scenes from the music videos for their songs and "Shut Up and Drive" and "Crazy in Love", emphasizing the 2000s pop and R&B music video vibe.[14][15][16] Tyla also wears heels inspired by Rihanna in the music video.[17]
^"タイラ、3曲を追加収録したデビューALのDX版を配信 | Daily News". Billboard Japan (in Japanese). 11 October 2024. Archived from the original on 31 October 2024. Retrieved 21 October 2024. [The new version includes three additional tracks: "Shake Ah" featuring Tony Duardo, Optimist, and Maestro, as well as "Push 2 Start" and "Back to You."]
