Paula S. Apsell (born July 4, 1947) is the television Executive Producer Emerita of PBS's NOVA and was director of the WGBH Science Unit.
Among Apsell's signature award-winning NOVA productions are "The Elegant Universe" with Dr. Brian Greene,[1] "Einstein's Big Idea"[2] narrated by John Lithgow, and "Rx for Survival" in conjunction with Vulcan Productions.[3]
Apsell is widely considered among the most influential journalists in science communications and education in the U.S. and abroad.[citation needed]
Early life
On July 4, 1947, Apsell was born in Lynn, Massachusetts.[4] Apsell grew up in Marblehead, Massachusetts and graduated from Marblehead High School.[5] Her father, David Schwartz, was a navigator in World War II and her mother, Evelyn, opened the first consignment clothing store in Massachusetts. Her grandfather was a cobbler and an immigrant from Kiev.
In 1983-84, MIT awarded her the Vannevar Bush Fellowship in the Public Understanding of Science. She studied evolutionary biology, and health policy among other topics.
Apsell's career began in broadcasting at WGBH.[7]
Apsell is an executive producer and film director.[4]
Paula Apsell began her broadcasting career right out of college at Boston's WGBH station when she was hired to type and distribute the stations daily program logs. Within a year she was hired at WGBH radio where she developed the award-winning children's series "The Spiders Web." She also served as an on-air newsreader and statehouse reporter for WGBH radio.
In 1975, Apsell switched over to WGBH-TV as a production assistant for NOVA's second season. One of Apsell's first productions was NOVA "Death of a Disease" which was the first long-form documentary on the eradication of smallpox. In the late 1970s Apsell was producing documentaries on artificial intelligence and genetic engineering; topics that rarely existed in the mainstream prior to the 21st century.
In 1981, Apsell went to Boston's ABC affiliate, WCVB, and was a producer for medical correspondent Dr. Timothy Johnson. At WCVB, Apsell produced "Someone I Once Knew," a groundbreaking program essentially introducing the story of Alzheimer's disease and dementia into the public sphere.
Apsell was asked to take over the top post at NOVA in 1985 where she remained for the three-and-a-half decades. Among Apsell's most notable NOVA's include "The Miracle of Life" sequel "Life's Greatest Miracle," "The Fabric of the Cosmos" with Brian Greene, and "Making North America" with Dr. Kirk Johnson. Other of Apsell's acclaimed productions are the giant-screen films "Shackleton's Antarctic Adventure" and "Special Effects" which was nominated for an Academy Award.
In October 2018, Paula Apsell received the Lifetime Achievement Emmys Award from the National Association of Television Arts and Sciences.[11] Apsell is the first science journalist to receive this award.
On May 21, 2019, WGBH announced that Apsell would be named Senior Executive Producer Emerita. WGBH also announced an annual scholarship in her name in recognition of Apsell's career achievements in science broadcasting, communication, and education. The Paula S. Apsell/WGBH STEM Boston Public School Scholarship will be granted to Boston public school students.[12][13] Following her departure from NOVA, Apsell became CEO of Leading Edge Productions and started producing The Resistance Project, a documentary about Jewish resistance to the Holocaust.[14][15]