Objectified is a feature-length documentary film examining the role of every day non-living objects and the people who design them, in our daily lives. The film is directed by Gary Hustwit. Objectified premièred at the South By Southwest Festival on March 14, 2009.
According to Swiss Dots Production, the film is the second part of the three-film series Design Trilogy,[1] the first being Helvetica about the famous typeface, and the third and final film being the documentary Urbanized.
Appearing characters
Paola Antonelli - Design Curator, Museum of Modern Art (New York)
Chris Bangle - Former Design Director, BMW Group (Munich)
