Numbers is the second and final studio album by American hip hop duo MellowHype. It was released on October 9, 2012.[7] This was their only release under a major label. The album also contains appearances from Odd Future members Frank Ocean, Mike G and Earl Sweatshirt. The album was briefly the number one rap album on iTunes, before being overtaken by The Heist by Macklemore & Ryan Lewis.
Singles
The album's first single, "La Bonita", was released on July 18, 2012.[8] The full version of the track was released through iTunes on August 28, 2012, along with a music video on August 29, 2012.[9]
On October 4, 2012, the album's second single, "Grill", was released through Odd Future's official SoundCloud.[10] The music video for "Break" was released on November 27, 2012.[11]
Reception
On Metacritic, the album got a 73, indicating "generally favourable reviews", out of 5 critic reviews. In a positive review by AllMusic, they wrote "It's that line between accessible and alienating that MellowHype have so brilliantly walked, making Numbers an engaging album from some of Odd Future's best and brightest.".[12]HipHopDX wrote, "Numbers can be applauded as the mature nature and notably impressive songwriting displays progression from MellowHype's older riotous material."
Exclaim gave a positive review, writing "Numbers proves that MellowHype are capable of making a good album without employing the over-the-top antics or shock themes they initially used to capture attention.".[13]Pitchfork writer Jordan Sargent gave the album a 6.7, and wrote, "Numbers is a solid rap record, but MellowHype have shown themselves to be capable of more. They further burrow into their own world here, but it results in exponentially diminishing returns.".[14] In a RapReviews article, writer Steve 'Flash' Juon wrote, "When you live by the viral, you can die by the viral too. The Odd Future fam needs better quality control to stay relevant in 2013 and beyond."
Track listing
All songs produced by Left Brain, except where noted
