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My.Games
My.Games (styled as MY.GAMES) is a Dutch video game publisher and developer headquartered in Amsterdam, Netherlands. Some of the company's titles include War Robots, Rush Royale, Hustle Castle, Left to Survive, Zero City, Warface, and Tacticool. HistoryIn 2016, the company acquired mobile developer Pixonic.[1] In 2017, an investment division Mail.ru Games Ventures (MRGV) was set up as part of the company's Gaming department. On May 30, 2019, Mail.ru Group consolidated all of its gaming assets under the united My.Games brand.[2] In 2020 MRGV was renamed to My.Games Venture Capital (MGVC).[3] In October 2020, My.Games became a major shareholder of Deus Craft and its current flagship product Grand Hotel Mania, released in July 2020.[4] In October 2022, VK sold My.Games to Aleksander Chachava for $642 million, managing director of Leta Capital.[5] In December, My.Games announced it was leaving the Russia market. In an announcement issued by its Amsterdam headquarters, the publisher said all parts of the business that have been generating revenue in Russia will be separated into a new independent entity which will have no affiliation with My.Games.[6] In September 2023, My.Games announced that Elena Grigorian has been appointed as CEO, advancing from previous roles with the company as chief marketing officer and chief strategy officer.[7] In June 2024, My.Games launched a new publishing label division Knights Peak Interactive to distribute premium titles such as "Mandragora" and "Nikoderiko: The Magical World".[8] On 26 July, Dutch news program Nieuwsuur alleged that Boosty, an online donation service apparently owned by My.Games, was used to circumvent sanctions against Russia during the Russian invasion of Ukraine. CEBC, the company operating Boosty, said it had banned offending accounts and My.Games stated the report contained false statements.[9][10] My.Games announced to divest CEBC's Boosty to investor Pavel Kharaneka on 30 June.[11] References
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