Miki Agrawal

Miki Agrawal is a Canadian businesswoman. She is a co-founder Thinx, a female underwear company from which she was ousted amid allegations of professional misconduct, and later founded bidet manufacturing company Tushy.[1][2][3][4]

History

Agrawal was born to a family of Indian and Japanese parents in Canada before migrating to the United States. She graduated at Cornell University and began working at Deutsche Bank's investment banking division in Liberty Street.[1]

Agrawal is the owner of New York restaurant Wild, which has one unit in Williamsburg and another in West Village. Wild received an initial fund of $250,000 from investors.[1]

Thinx

Agrawal co-founded Thinx, a Chelsea company that produces "underwear for women with periods", along with her friend Antonia Saint Dunbar and sister Radha Agrawal. She left the company in March 2017 amid several accusations of sexual harassment that resulted in one-third of employees quitting.[5][6][1][2] The complaint stated that she had touched employees' breasts, among other behaviors. Agrawal denied the allegations and the case was settled confidentially.[3]

During her management of the company, she launched an infamous advertisement campaign in New York City subways, using depictions of grapefruit and eggs in order to represent menstruation. The campaign was ultimately approved by the Metropolitan Transportation Authority.[3]

Tushy

Agrawal founded Tushy in 2018.[7] In 2019, the company organized the "Butt-Con" convention.[4]

References

  1. ^ a b c d Bellafante, Ginia (2016). "The Bohemian Capitalist". The New York Times.
  2. ^ a b Lowenstein, Fiona (2017-03-17). "Gender-driven journalism chronicles rise and fall of Thinx founder Miki Agrawal". Columbia Journalism Review. Retrieved 2024-09-06.
  3. ^ a b c Firger, Jessica (2018-01-30). "Miki Agrawal Wants America to Embrace the Bidet". The New Yorker. ISSN 0028-792X. Retrieved 2024-09-06.
  4. ^ a b Mechling, Lauren (2019-08-23). "Inside Butt-Con, Tushy Founder Miki Agrawal's Latest Effort at Causing a Scene". Vanity Fair. Retrieved 2024-09-06.
  5. ^ Mechling, Lauren (2018). "Why Is This Woman So Preoccupied With Your Bathroom Habits?". The New York Times.
  6. ^ Malone, Noreen (2017-03-20). "Former Thinx Employee Accuses Miki Agrawal of Sexual Harassment". The Cut. Retrieved 2024-09-06.
  7. ^ Paiella, Gabriella (2018-01-18). "Thinx Founder Promotes Bidet Start-up With … DIY Anal Beads". The Cut. Retrieved 2024-09-10.