LLYLM

"LLYLM"
A bedroom with a woman seen wearing pink boots jumping on the bed where there are various objects on it. Rosalía's name is written in blue ink on the bottom with the album's title on the top left, resembling a date stamp.
Single by Rosalía
Language
  • Spanish
  • English
Released27 January 2023 (2023-01-27)
GenreFlamenco pop
Length2:54
LabelColumbia
Songwriter(s)
Producer(s)
Rosalía singles chronology
"Besos Moja2"
(2022) 		"LLYLM"
(2023) 		"Beso"
(2023)
Lyric video
"LLYLM" on YouTube

"LLYLM" (an acronym for "Lie Like You Love Me") is a song by Spanish singer Rosalía. It was released on 27 January 2023 by Columbia Records. The flamenco pop song contains handclaps, guitars, synthesizers, and a chorus sung in English. "LLYLM" was used to promote a limited edition drink made in collaboration between Rosalía and Coca-Cola.

Background and composition

The singer started teasing "LLYLM" in early January 2023, while vacationing in Tokyo with her then-boyfriend Rauw Alejandro.[1] On 18 January, Rosalía revealed the release date for the song.[2] She kept releasing TikTok clips with snippets of the song leading up to the release.[3] On 23 January, she posted the cover of the single.[4] In it Rosalía wears bubblegum pink boots, designed by Spanish fashion brand Abra.[5]

"LLYLM" was described as a flamenco pop song with influences from pop, R&B, and electronic music.[6][7][8] Marysabel Huston-Crespo, writing for CNN en Español, said that while the "LLYLM" is "closer to English-language pop", Rosalía keep her flamenco roots with the heavy use of handclaps throughout the song.[9] Lyrically, the song is about an unrequited love in which a woman asks a man to love her reciprocally.[9] The first verse begins as a tongue twister; "El que quiero, no me quiere / Como quiero que me quiera", with Rosalía singing over a handclap beat.[10] For the chorus, she switches to English while using falsetto and instrumentation provided by guitar and synthesizers; "I don't need honesty / Baby, lie like you love me, lie like you love me".[11]

Promotion

"LLYLM" was used to promote Rosalía's collaboration with Coca-Cola, in which they created a limited edition brand called 'Move'. The drink included a QR code that gives access to behind-the-scenes of the song's creation.[12] A short film inspired by the brand was released on 10 February 2023.[13]

Critical reception

Charlotte Krol of Rolling Stone UK described "LLYLM" as a "peppy, lovelorn track" while NME's Will Richards said it was "bright and poppy".[14][15]

Charts

Certifications

Certifications for "LLYLM"
Region Certification Certified units/sales
Brazil (Pro-Música Brasil)[31] Gold 20,000‡
France (SNEP)[32] Gold 100,000‡
Italy (FIMI)[33] Gold 50,000‡
Spain (PROMUSICAE)[34] 2× Platinum 120,000‡

‡ Sales+streaming figures based on certification alone.

References

  1. ^ Villa, Lucas (20 January 2023). "Rosalía Revealed The Release Date For Her New English Song 'LLYLM' And It's Soon". Uproxx. Retrieved 26 January 2023.
  2. ^ "Rosalía anuncia la fecha para su nuevo single: 'LLYLM'" [Rosalía announces the date for her new single: 'LLYLM']. La Vanguardia (in Spanish). 19 January 2023. Retrieved 26 January 2023.
  3. ^ Shutler, Ali (22 January 2023). "Listen to a snippet of Rosalía's new song 'Lie Like You Love Me'". NME. Retrieved 26 January 2023.
  4. ^ @rosalia (23 January 2023). "27/1" (Tweet). Retrieved 26 January 2023 – via Twitter.
  5. ^ Lores, Alexandra (27 January 2023). "En bucle con el nuevo 'single' de Rosalía, "LLYLM", y obsesionadas con sus botas rosas" [On loop with Rosalía's new single, "LLYLM", and obsessed with her pink boots]. Vogue (in Spanish). Retrieved 5 April 2024.
  6. ^ Roiz, Jessica (10 January 2023). "Is Rosalia Releasing a Song in English?". Billboard. Retrieved 16 February 2023.
  7. ^ "Cuándo sale la nueva canción de Rosalía: así es el adelanto de 'Lie Like You Love Me' (LLYLM)" [When is Rosalía's new song coming out: this is the preview of 'Lie Like You Love Me' (LLYLM)]. El Confidencial (in Spanish). 24 January 2023. Retrieved 26 January 2023.
  8. ^ Madarang, Charisma (27 January 2023). "Rosalía Releases 'LLYLM,' Her First Song of 2023". Rolling Stone. Retrieved 5 April 2024.
  9. ^ a b Huston-Crespo, Marysabel (27 January 2023). "Estrenos musicales de la semana: Rosalía lanza "LLYLM", Rauw Alejandro y Daddy Yankee colaboran en "Panties y brasieres" y Danny Lux lanza "El hombre perfecto"" [Musical premieres of the week: Rosalía releases "LLYLM", Rauw Alejandro and Daddy Yankee collaborate on "Panties y brasieres" and Danny Lux releases "El hombre perfecto"]. CNN en Español (in Spanish). Retrieved 5 April 2024.
  10. ^ "First Stream Latin: New Music From Christian Nodal & Tini, Rosalia and More". Billboard. 27 January 2023. Retrieved 16 February 2023.
  11. ^ Lipshutz, Jason (27 January 2023). "First Stream: New Music From Sam Smith, Rosalía, The Kid LAROI and More". Billboard. Retrieved 16 February 2023.
  12. ^ Muhammad, Latifah (10 February 2023). "Rosalía & Coca-Cola Drop Limited-Edition Flavor: It Reminds Me of My Favorite Fruit'". Billboard. Retrieved 16 February 2023.
  13. ^ "Taste the Transformation | Coca-Cola® feat. ROSALÍA (LLYLM)". YouTube. 10 February 2023. Retrieved 16 February 2023.
  14. ^ Krol, Charlotte (27 January 2023). "Rosalía shares peppy new song 'LLYLM (Lie Like You Love Me)'". Rolling Stone UK. Retrieved 5 April 2024.
  15. ^ Richards, Will (27 January 2023). "Rosalía shares bright new single 'LLYLM (Lie Like You Love Me)'". NME. Retrieved 5 April 2024.
  16. ^ "Rosalía – LLYLM" (in French). Ultratop 50. Retrieved 14 May 2023.
  17. ^ "Top 10 Latino: 6 March 2023 - 10 March 2023" (in Brazilian Portuguese). Crowley Broadcast Analysis. Archived from the original on 13 March 2023. Retrieved 13 March 2023.
  18. ^ "Top Singles (Week 19, 2023)" (in French). Syndicat National de l'Édition Phonographique. Retrieved 15 May 2023.
  19. ^ "Rosalia Chart History (Global 200)". Billboard. Retrieved 7 February 2023.
  20. ^ "IFPI Charts". www.ifpi.gr. Retrieved 8 February 2023.
  21. ^ "Top Singoli – Classifica settimanale WK 5" (in Italian). Federazione Industria Musicale Italiana. Retrieved 4 February 2023.
  22. ^ "Dutch Single Tip 04/02/2023". dutchcharts.nl (in Dutch). Retrieved 4 February 2023.
  23. ^ "NZ Hot Singles Chart". Recorded Music NZ. 6 February 2023. Retrieved 4 February 2023.
  24. ^ "Rosalía – LLYLM". AFP Top 100 Singles. Retrieved 27 February 2023.
  25. ^ "Top 50 – Radio San Marino RTV – 07/04/2023" (in Italian). San Marino RTV. 7 April 2023. Archived from the original on 7 April 2023. Retrieved 23 July 2024.
  26. ^ "Top 100 Canciones: Semana 6". Productores de Música de España. Retrieved 6 February 2023.
  27. ^ "Veckolista Heatseeker, vecka 5". Sverigetopplistan. Retrieved 3 February 2023.
  28. ^ "Rosalía – LLYLM". Swiss Singles Chart. Retrieved 5 February 2023.
  29. ^ "Rosalia Chart History (Hot Latin Songs)". Billboard. Retrieved 7 February 2023.
  30. ^ "Rapports annuels 2023" (in French). Ultratop. Retrieved 7 January 2024.
  31. ^ "Brazilian single certifications – Rosalia – LLYLM" (in Portuguese). Pro-Música Brasil. Retrieved 5 December 2023.
  32. ^ "French single certifications – Rosalía – LLYLM" (in French). Syndicat National de l'Édition Phonographique. Retrieved 6 July 2023.
  33. ^ "Italian single certifications – Rosalía – LLYLM" (in Italian). Federazione Industria Musicale Italiana. Retrieved 31 July 2023. Select "2023" in the "Anno" drop-down menu. Type "LLYLM" in the "Filtra" field. Select "Singoli" under "Sezione".
  34. ^ "Spanish single certifications – Rosalía – LLYLM". El portal de Música. Productores de Música de España. Retrieved 23 May 2023.