KEEH began broadcasting in July 1991 as KAAR at 95.3 FM. In 1993 the station moved to 104.7 MHz as KEEH with 320 watts, as Positive Life Radio, and moved to its current frequency in 2004, along with a significant power upgrade. More recently, a translator signal was added at 94.9 FM which broadcasts to portions of the Idaho side of the market shielded by the main signal, as well as a full power station in Sandpoint at 91.7.