Im Yoon-ah (Korean: 임윤아; born May 30, 1990), also known mononymously as Yoona, is a South Korean singer and actress. After training for five years, she debuted as a member of girl group Girls' Generation (and later its subgroup Girls' Generation-Oh!GG) in August 2007, which went on to become one of the best-selling artists in South Korea and one of South Korea's most widely known girl groups worldwide. Apart from her group's activities, Yoona has participated in various television dramas, notably You Are My Destiny (2008), which marked her career breakthrough and earned her the Best New Actress awards at the 23rd KBS Drama Awards and the 45th Baeksang Arts Awards.
The success of Yoona's music and acting careers have led her to various CF deals, notably long-term collaborator Innisfree, and have established her as a top idol-actress of Hallyu.[3]
Yoona graduated from Daeyoung High School in 2009.[8] She went on to major in theater studies and graduated from Dongguk University in February 2015, receiving a lifetime achievement award at the graduation ceremony. Her fellow Girls' Generation member, Seohyun, attended the same university.[9][10] She was also chosen as an ambassador for the university in 2014, alongside Apink's Naeun and actress Park Ha-sun.[11]
Career
2002–2004: Pre-debut activities
In 2002, she was cast in the SM Saturday Open Casting Audition and spent five years "doing nothing but constant training" in singing, dancing and acting.[12] Prior to debuting, Yoona was introduced to the public through various appearances in music videos and commercials; she first appeared in TVXQ's "Magic Castle" music video in December 2004.[13]
2007–2015: Debut with Girls' Generation and acting career
She made her official debut as a member of Girls' Generation in August 2007, becoming the "center" of the group.[12][14] Apart from Girls' Generation's activities, Yoona has acted in several television dramas. Her acting career began in 2007 with a minor role in MBC's drama Two Outs in the Ninth Inning.[15] She then appeared in MBC's Woman of Matchless Beauty (2008), and was complimented by veteran actress Bae Jong-ok for her cameo performance.[16]
In May 2008, Yoona landed her first leading role in KBS's drama You Are My Destiny, playing the character Jang Sae-byuk. The drama achieved viewer ratings of up to 41.5%, and Yoona received wider public recognition.[12][17] She considered the role a turning point in her career,[18] and won two "Best New Actress" awards at the 2008 KBS Drama Awards[19] and 45th Baeksang Arts Awards.[20]
In March 2012, Yoona was cast in a lead role alongside Jang Geun Suk in KBS2's drama Love Rain, a fantasy drama about fate where the offspring of an ill-fated couple who met in the 1970s, meet and fall in love with each other in the modern era.[23][24] Yoona played two characters: Yun-hee of the 70s and Ha-na of modern times.[25][26] Although the drama scored low domestic viewership[27] and was criticized for its failure to relate to the viewers,[28] Yoona's acting received positive reviews. Yoon Ga-ee of OSEN wrote: "The speed at which her acting is improving is blinding. She has matured to the point where you want to ask, 'When did her acting get so good?' The criticism that trailed behind her during Cinderella Man is now nowhere to be found."[29] Choi In-kyung of Hankook Ilbo said her acting was continuously improving and "Yoona is completely immersed in her character and has now become 'Hana' herself."[30] The drama garnered much positive overseas interest[31][32] and was sold to Japan for $10 million, the second highest price for a KBS drama at the time, partly due to Yoona's popularity.[33]
In December 2013, Yoona starred alongside Lee Beom-soo in KBS2's romantic comedy drama Prime Minister & I.[34] Loosely based on the musical film The Sound of Music,[35] Yoona played Nam Da-jung, a young and stubborn reporter who falls in love with the prime minister. The drama received low ratings but Yoona's performance was praised[12][36] and she won an Excellence Award at the 2013 KBS Drama Awards for the role.[37]
In March 2016, Yoona released her first solo single "Deoksugung Stonewall Walkway", a collaboration with the South Korean indie group 10cm, as part of SM Station.[38] The urban-pop song peaked at number 24 on Gaon Digital Chart.[39]Fuse described it as "breezy and easy-listening" and complimented how "lovely" Yoona delivered the song.[40]
2016–present: Transitioning roles and solo debut
In April 2016, Yoona was cast in her debut Chinese drama God of War, Zhao Yun, based on the Chinese novel Romance of the Three Kingdoms.[41] She played dual roles–one falls in love with the male lead character but later finds out he killed her father while the other is skilled in martial arts.[42] The drama's viewership ratings peaked at more than 2%, which was described to be "a huge success" relative to China's large population. It also recorded more than 10 billion hits through various online videos sites, reflecting Yoona's popularity in China.[43] Following the success, in August 2016, Yoona released a Chinese digital mini-album titled Blossom, which contains her renditions of well-known Mandarin songs.[44]
In September 2016, Yoona starred in tvN's action thriller The K2.[45][46] Tired of being typecast with a candy-like image and having always been burdened by the idol-actress prejudice, Yoona cast away the public perception and focused on the role as her "personal challenge."[3][47] Her effort gained positive viewers' recognition,[48] and earned her acting acclaim from critics.[1][2][49]
In January 2017, Yoona made her film debut in action film, Confidential Assignment.[50] Yoona's performance was well-received,[51] and she won several awards such as the AFA Next Generation Award at the Asian Film Awards[52] and the Newcomer Award at the Korean Film Shining Star Awards.[53]
She then starred in MBC's historical drama The King in Love, an adaptation of the novel of the same name by Kim Yi-ryung.[54][55] In September 2017, Yoona released her second solo single "When The Wind Blows" as part of SM Station.[56]
In 2018, Yoona joined the second season of Hyori's Homestay as a new helper.[57] She released her third solo single "To You" at the conclusion of the variety show.[58] In August 2018, a Girls' Generation subgroup named Oh!GG was formed with Yoona alongside the four other members who had decided to renew their contracts with SM entertainment; the group released the single "Lil' Touch".[59]
To celebrate her 29th birthday, Yoona released her debut extended play A Walk to Remember on May 30, 2019.[60] The EP became the fastest-selling album in its first 24 hours by a female soloist.[61] In July of the same year, Yoona starred in the disaster action film Exit alongside Jo Jung-suk.[62] It became the most popular movie of the summer and one of the highest-grossing films in South Korea by attracting over nine million viewers.[63] Her first leading role earned her several wins and nominations, including her first Blue Dragon and Chunsa Film Art Awards Best Actress nominations, and a Best Actress win at the 1st Asan Chungmugong International Action Film Festival.
In 2023, she was cast as the lead in the romantic-comedy drama King the Land alongside Lee Jun-ho.[71] The series ranked number one on the Netflix's Weekly Global Top 10 in non-English TV show category for 3 weeks.[72]
Other ventures
Endorsements
Yoona has been called a "CF Queen" due to her several television commercial films, and has been a spokesperson for various brands.[73][74]CNN credited her as "one of the household names in the Asia-Pacific region" which has helped Korean beauty brands become popular in China.[75]
In 2010, she became the first idol to endorse S-Oil, a large South Korean petroleum and refinery company.[76] In 2012, she appeared in at least 20 commercials and was ranked fifth among celebrities with the most commercial appearances by TVCF, South Korea's largest advertisement information site.[77][78] In 2013, she became the first overseas endorser for Alcon Taiwan.[79][80]
In October 2021, she became the first person to be selected as global ambassador for Italian luxury fashion brand Miu Miu.[89] In January 2023, Yoona became the global face of the Miu Miu's 2023 Spring Summer collection campaign, alongside Emma Corrin, Kendall Jenner, Quintessa Swindell, Karolin Wolter, and more.[90] In July 2023, Hong Kong-based luxury jewellery brand Qeelin announced her as its brand spokesperson.[91] In October 2023, Im became the global face of the Qeelin's Wulu 18 Diamond campaign.[92] In December 2023, she became the global face of the Qeelin's Bo Bo Collection campaign alongside Liu Shishi.[93]
In January 2024, she became the global face of the Qeelin's Wulu Echo Collection campaign.[94] Later in May 2024, she became the global face of the Qeelin's New Yu Yi Collection campaign alongside Lay Zhang.[95] As of August 28, 2024, Yoona has been upgraded to Global Brand Spokesperson for Qeelin.[96][97] On October 1, 2024, Yoona was selected as the brand ambassador for Italian luxury house Valentino, after attending the first show of creative director Alessandro Michele to present the brand's Spring/Summer 2025 Collection.[98][99][100]
Ambassadorship
In 2012, Yoona was appointed as the Honorary Ambassador of Jung District, Seoul.[101] In 2014, Yoona was appointed as ambassador for UNICEF's campaign, "UNIHERO", which aims to invite people to become heroes for the less fortunate children all around the globe.[102] In 2015, Yoona was named promotional ambassador for the National Tax Service. She has also received presidential commendation for having paid her taxes faithfully.[103] In 2016, Yoona participated in Crocs' "Come As You Are" campaign as one of the global ambassadors.[104] In 2018, Yoona was appointed as a safety ambassador for the Central Council for Safe Culture Campaign, held to pledge safety measures and eradication of dangerous activities such as speeding and illegal parking that prevents the entry of fire trucks.[105]
In 2019, Yoona became the first female celebrity to be appointed as an ambassador by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization.[106][107] Starting September 2019, an advertisement campaign "Imagine Your Korea" was launched to improve Korean tourism awareness and attract more foreign tourists. The advertisements were displayed in countries such as China, Japan, Thailand, the Philippines, Vietnam and Malaysia. It was also displayed in Times Square every day until January 2021.[108]
As a member of Girls' Generation and a successful actress, Yoona has been hailed as a top idol-actress and a prominent South Korean figure.[3] Having appeared in CFs even before her Girls' Generation debut, the success of Yoona's music and acting careers has led her to individually endorse almost 40 brands internationally, notably long-time collaborator Innisfree, including ten in 2019 alone.[113] In 2016, Yoona was listed by Forbes magazine as one of Asia's "30 under 30" most influential celebrities in the category of entertainment and sports.[114] Yoona has also distinguished herself by being selected to host for many year-end galas.[115] In particular, she has been the MC of the Gayo Daejejeon for nine consecutive years.[116]
^"When The Wind Blows" did not enter Gaon Digital Chart, but peaked at position 5 on component BGM Chart.[126]
^"Summer Night" did not enter Gaon Digital Chart, but peaked at position 35 on component BGM Chart.[127]
^"To You" did not enter Gaon Digital Chart, but peaked at position 43 and 16 on component Download Chart and BGM Chart, respectively.[128][129]
^"knock knock" did not enter Circle Digital Chart, but peaked at position 95 on component Download Chart.[130]
^"Innisfree Day" did not enter Gaon Digital Chart, but peaked at position 90 on component Download Chart.[133]
^"Amazing Grace" did not enter Gaon Digital Chart, but peaked at position 32 on component BGM Chart.[135]
References
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^ abc"[D터뷰] "다시 만난, 연기 세계"...임윤아, 캔디의 작별사" [[D Interview] "Into The Acting World"...Im Yoon-ah, Farewell to Candy Character]. Dispatch (in Korean). November 27, 2016. Archived from the original on November 27, 2016. Retrieved November 27, 2016.
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^Park Jung-sun (April 20, 2022). 이준호·임윤아, 드라마 '킹더랜드' 출연 [Lee Jun-ho and Im Yoon-ah to appear in the drama 'King the Land'] (in Korean). JTBC. Archived from the original on September 27, 2022. Retrieved April 20, 2022 – via Naver.
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^"美國潮流丹寧Lee Jeans 邀請亞洲巨星潤娥代言BODY OPTIX™優形丹寧 360°零死角完美塑身 3D翹臀展現迷人曲線" [American fashion denim Lee Jeans invites Asia Mega Star Yoona to endorse BODY OPTIX™ 360° Body Enhancement display mesmerising body shape with a 3D perky bottom]. Yahoo Fashion Beauty Editor Group (in Chinese). January 14, 2017. Archived from the original on August 23, 2017. Retrieved January 15, 2017.
^"Yoona潤娥代言Qeelin 揭示當代東方美!" [Yoona endorses Qeelin to reveal contemporary oriental beauty!]. Vogue Taiwan (in Chinese). July 5, 2023. Archived from the original on July 6, 2023. Retrieved July 6, 2023.
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External links
Wikimedia Commons has media related to Im Yoon-ah.