GiFi
GiFi is a French discount store chain with nearly 500 stores, mostly in France. HistoryIt was founded in 1981 by Philippe Ginestet, who is the owner and chairman.[1] His son Alexandre is the CEO.[1] In 1986, GiFi had nine stores in southwestern France and shifted from discount retail to a low-price model. In 1988, it established a purchasing center and began sourcing from Asia.[2] In 2017, GiFi bought French discount chain Tati.[1] GiFi has an annual turnover of US$1.6 billion.[1] References
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