In 2023, Portland ranked number 21 in WalletHub's list of the top 100 cities in the U.S. for celebrating Christmas. The city tied in first place in the Christmas tree category, ranked fifth for having the most gift shops, and was among cities with the most Christmas tree farms per capita.[1]
Events and other traditions
The day when a "red nose" is placed on the White Stag sign as an imitation of Rudolph the Red-Nosed Reindeer has become known as "Nose Day" and "is how most Portlanders know that the Christmas season has arrived", according to The Oregonian.[1] Historically, the Meier & Frank Holiday Parade (originally the Fairy Tale Parade and later Macy's Holiday Parade) signified the arrival of Santa Claus, prompting some Portlanders to refer to the event as "the Christmas parade".[2] Among annual events are the Christmas Ships Parade (established in 1954) and the lighting of the Pioneer Courthouse Square Christmas tree.
The Portland Expo Center has hosted "America's Largest Christmas Bazaar" since 1982.[3] Annual Christmas displays are hosted at the Benson Hotel[4] and many other hotels,[5] as well as Pittock Mansion.[6] The lobby bar of Hotel Vintage, called Bacchus Bar, has hosted the Christmas-themed pop-up bar Miracle.[7] Some churches in Portland have offered Blue Christmas services.[8] The Winter Market has hosted a Christmas in July event at the Goat Blocks.[9]
According to The Oregonian, "The Cinnamon Bear story, as told in [a] 1937 radio production, was broadcast on radio stations across the country, but it became a particular local tradition when Portland-based Lipman's department store adopted Cinnamon Bear as its Christmas mascot. Along with Santa Claus, children could meet the bear at Lipman's flagship store (which is today home to the Royal Sonesta hotel). The tradition continued after Lipman's was sold and became Frederick & Nelson in 1979... But Frederick & Nelson closed its downtown store in 1986, and the company’s last Oregon location, at Washington Square mall, closed in 1991. Though versions of Cinnamon Bear made a few community appearances in the early 1990s, he began to fade from Portlanders' collective Christmas memories."[18]
In addition to the Christmas Ships Parade and the Pioneer Courthouse Square Christmas tree, light displays are found at Peacock Lane in southeast Portland's Sunnyside neighborhood, at the Oregon Zoo in Washington Park for the ZooLights event, and at The Grotto in northeast Portland's Madison South neighborhood for the Festival of Lights. According to Portland Monthly, The Grotto's Christmas festival bills itself as "one of the world's largest Christmas choral festivals" and has indoor concerts with choirs representing many churches and schools.[28] Established in 1993,[29] the annual Winter Wonderland event at the Portland International Raceway has been described as the "largest holiday light show west of the Mississippi"[30] and the largest holiday light show in the Pacific Northwest.[31] The 2024 event had 250 displays, some of which were animated.[32]
Santa Claus and alternatives
In addition to Santa greetings at Santaland, Portland has seen Black Santa[33] and Hipster Santa greetings.[34][35] Mayor Bud Clark dressed as Santa in 1991.[10]
The city has hosted an annual SantaCon pub crawl,[36][37] sometimes called Stumptown Santacon.[38][39] Since the early 2010s, Chris Willis has installed a display of Santa statues called Santa Clones throughout the city.[40]
Since 2010, the Krampus parade called Krampus Lauf has been held on Hawthorne Boulevard in southeast Portland. Portland has also had Krampus greetings[41] (as an alternative to Santa greetings) and Fear PDX has hosted a Krampus-themed haunted house in December.[42]
A Santa-themed flash mob dance was held in downtown Portland in 2024.[43][44]
The radio stations KFIS and KKCW, which serve the Portland metropolitan area, play Christmas music.[49][50][51] In 2024, KFIS started playing Christmas music on Election Day "as a way to provide a space of upliftment and positivity to combat the stress the Election Day brings", according to KGW.[52] KGW has broadcast an hour-long special of the lighting ceremony for the Pioneer Courthouse Square Christmas tree, featuring a sing-along led by Pink Martini.[53][54]