Benjamin Bromberg (1901–1966) was born in Russia to Max and Zlata (Fishman) Bromberg. Bromberg immigrated to the United States in 1910, settling in Providence, Rhode Island.[7][8] His wife, Flora (Wolfe) Bromberg (1901–1991), was born in Baltimore, Maryland, to Moses and Anna Wolfe and was one of the first graduates of Bryant & Stratton Business School.[9][10] Prior to opening Benny's, Bromberg worked for the American Auto Supply Company as a manager.[11][12] Benjamin Bromberg founded Benny's Auto Store on November 9, 1924, in Providence. In 1929, a second store was opened in East Providence, Rhode Island, and in 1931, Benny's opened its first Massachusetts store in Taunton. The Providence Journal building exists on the site of the first Benny's store. In 1965, the Esmond Mill became the corporate headquarters for Benny's.[13] After Benjamin Bromberg's death in 1966, he was succeeded as company president by his son Malcolm Bromberg. In 1968, a fire burned down the store located in East Greenwich, Rhode Island.[14] Throughout the 1960s to the 1970s, Benny's began to expand further into Massachusetts and Connecticut, with stores opening as far as Cape Cod. The last store to open was in 2005 in Killingly, Connecticut.[15] Malcolm Bromberg was succeeded by his children—Arnold and Howard Bromberg, and Judy Rosenstein—as the company owners following his death in 2014.
Closure
On September 8, 2017, Benny's announced that it would be closing all 31 stores.[1] This stirred minor controversy among its employees, as a portion of them found out by indirect means such as social media and claimed that they received no formal notice from corporate.[16][17] The oldest store at the time of the company's closure was located on Park Avenue in Cranston, Rhode Island, having been operating since 1938.[18] The final Benny's store, located in Greenville, Rhode Island, closed on December 11, 2017.[6] Twenty-nine of the 31 Benny's store locations were purchased by the Carpionato Group, a development company based in Johnston, Rhode Island.[19] Following the final store's closure, the company faced minor controversy regarding a lack of severance pay for its former employees.[20]
An auction was held at the Benny's corporate offices in June 2018. Store-use machinery, shelving units, delivery trucks, and returned defective merchandise were among the items auctioned.[25][26]
Legacy
The announcement of the company's closure shocked many customers, as Benny's was considered a southern New England icon.[1] As a near century-old local retail store, customers shared their nostalgia for the store online.[14][27] Local businesses expressed their condolences for Benny's closure.[28]
A musical titled Benny's: The Musical was produced in tribute to the defunct company and was performed in Providence in March and May 2018.[29]
^"United States Census, 1930," database with images, FamilySearch (https://familysearch.org/ark:/61903/1:1:XM8S-66D : accessed 29 August 2018), Benjamin Bromberg, Providence, Providence, Rhode Island, United States; citing enumeration district (ED) ED 10, sheet 39B, line 85, family 256, NARA microfilm publication T626 (Washington D.C.: National Archives and Records Administration, 2002), roll 2176; FHL microfilm 2,341,910.
^Providence Journal, County ed., 22 Aug. 1966, p. 31. NewsBank, infoweb.newsbank.com/apps/news/document-view?p=AMNEWS&docref=image/v2:14728889532D3B69@EANX-NB-1649135A2527D745@2439360-1648D25866B892C4@30-1648D25866B892C4@. Accessed 29 Aug. 2018.
^"Flora Y. Bromberg Was co-founder with her husband of Benny's Home and Auto Stores." Providence Journal (RI), CITY FINAL ed., sec. NEWS, 13 Dec. 1991, pp. F-04. NewsBank, infoweb.newsbank.com/apps/news/document-view?p=AMNEWS&docref=news/1525B93E6BF66118. Accessed 29 Aug. 2018.
^Providence Journal, Three Star ed., 9 Nov. 1924, p. 44. NewsBank, infoweb.newsbank.com/apps/news/document-view?p=AMNEWS&docref=image/v2:14728889532D3B69@EANX-NB-162FD397CE417FCF@2424099-162E2592E8695450@43-162E2592E8695450@. Accessed 11 Aug. 2018.
^The Providence Journal, Metro ed., 27 Nov. 1977, p. 416. Via NewsBank, infoweb.newsbank.com/apps/news/document-view?p=AMNEWS&docref=image/v2:14728889532D3B69@EANX-NB-164C06C135D39A83@2443475-164A261F6A306F61@415-164A261F6A306F61@. Accessed 29 Aug. 2018.
^"Main St. mainstay closes After decades, Benny's shuts its doors." The Chronicle (Willimantic, CT), sec. Front, 3 Jan. 2007, p. 01. Via NewsBank, infoweb.newsbank.com/apps/news/document-view?p=AMNEWS&docref=news/116703641429C228. Accessed 29 Aug. 2018.