Asiwaju

"Asiwaju"
Single by Ruger
from the album Ru the World
Released16 November 2022 (2022-11-16)
GenreAfro pop
Length3:36
Label
Songwriter(s)Michael Adebayo Olayinka
Producer(s)Kukbeatz
Ruger singles chronology
"Red Flags"
(2022)
"Asiwaju"
(2022)
"Jonzing Boy"
(2023)
Music video
"Asiwaju" on YouTube

"Asiwaju" is a song by Nigerian singer Ruger. It was released on 16 November 2022, through Jonzing World, alongside "Red Flags," as the second single from his debut studio album Ru the World (2022). The song was produced by Kukbeatz.

Reception

In a review of Ru the World, Patrick Ezema of Afrocritik highlighted "Asiwaju" as one of Ruger’s moments of "grandiloquence" on Ru the World. The song, along with "Jonzing Boy," was noted as an attempt to balance the album's themes, but Ezema remarked that they felt "too few and were released too long ago to feel canonical to this album’s story." Despite this, Ru the World remained "probably the sweetest-sounding album released this year."[1]

Also in a review of Ru the World, Betty Godson of NotJustOk noted that Ruger confidently showcased his success on Ru the World, with "Tour" and "Asiwaju" emphasizing his rise to prominence and widespread demand. She observed that bragging about his talent was a central theme of the album.[2]

Alex, a member of the writing team for the Native, highlighted "Asiwaju" as a standout track on Ru the World, praising its beat, sound, and widespread appeal, particularly its resonance with supporters of President Tinubu. He described the album as a showcase of Ruger’s personality and musical talent, noting his "perfect grasp of Afrobeats and modern sounds" as well as the engaging collaborations that enrich the project.[3]

Meaning

In an interview with Wonderland Magazine, Ruger described "Asiwaju" as a reflection of his current lifestyle, embodying confidence and self-assurance. He explained that the song conveys the message, "I’m saying I’m ahead of them and nothing can stop me." The lyrics reinforce this theme with bold declarations of dominance and resilience.[4]

Accolades

Awards and nominations for "Asiwaju"
Organization Year Category Result Ref.
The Headies 2023 Afrobeats Single of the Year Nominated [5]
The Headies 2023 Headies’ Viewers’ Choice Nominated [5]

Commercial performance

Upon release, "Asiwaju" quickly gained traction and peaked at number one on Nigeria's Apple Music Top Songs chart, spending a record-breaking one month at the top.[6] The track, alongside "Red Flags," debuted on the Official Nigeria Top 100 at number 70 after just two days of tracking.[7] In its second week, "Asiwaju" rocketed from No. 70 to No. 7 on the Official Nigeria Top 100, tallying 2.10 million streams (ranking fifth on streaming) and 23.2 million in radio reach (ranking 19th on radio). This jump marked Ruger's fourth top-ten entry on the chart, joining "Bounce," "Dior," and "Girlfriend."[8]

By the week of 30 December 2022, to 5 January 2023, "Asiwaju" reached number one on the Official Nigeria Top 100, tallying 3.22 million streams and 69.6 million in radio reach. It held the position for four consecutive weeks, equaling the four-week reign of Gyakie's "Forever (Remix)" with Omah Lay as the longest-running number-one song released under Sony Music. During this time, the song also broke records for its performance on radio, with 78.9 million in radio reach during the week of January 13–19, 2023, surpassing Kizz Daniel's "Cough (Odo)."[9]

"Asiwaju" eventually spent seven weeks atop the Official Nigeria Top 100, becoming the longest-running number-one song since Fireboy DML and Asake's "Bandana." It also tied for the third longest number-one run in the chart’s history, behind Omah Lay’s "Godly" (11 weeks) and Joeboy’s "Sip (Alcohol)" (10 weeks).[10] After losing the number-one spot, "Asiwaju" remained on the charts for several additional weeks before exiting in early March 2023.[11]

Charts

Weekly charts

Chart performance for "Asiwaju"
Chart (2022-23) Peak
position
Nigeria (TurnTable Top 100)[12] 1
US Afrobeats Songs (Billboard)[13] 16
UK Afrobeats (OCC)[14] 2

Year-end charts

2023 year-end chart performance for "Cough (Odo)"
Chart (2023) Position
US Afrobeats Songs (Billboard)[15] 27

Certifications

Certifications for Asiwaju
Region Certification Certified units/sales
Nigeria (TCSN)[16] 3× Platinum 300,000
United Kingdom (BPI)[17] Silver 200,000

Sales+streaming figures based on certification alone.

References

  1. ^ Ezema, Patrick (11 September 2023). ""RU The World" Review: Ruger's Sugary Debut Album Promises a Gratifying Experience But Nothing More". Afrocritik. Retrieved 25 November 2024.
  2. ^ Godson, Betty (9 September 2023). "Ruger is going to 'RU The World' of music". NotJustOk. Retrieved 25 November 2024.
  3. ^ "Our First Impressions of Ruger's Debut Album 'Ru The World'". The Native. 4 September 2023. Retrieved 25 November 2024.
  4. ^ "New Noise: Ruger – "Red Flag" + "Asiwaju"". Wonderland Magazine. 21 November 2022. Retrieved 25 November 2024.
  5. ^ a b Grein, Paul (28 August 2023). "Burna Boy Leads in 2023 Headies Awards Nominations: Full List (Exclusive)". Billboard. Retrieved 25 November 2024.
  6. ^ Okanlawon, Taiwo (20 December 2022). "Ruger sets record on Nigeria's Apple Music with "Asiwaju"". P.M. News. Retrieved 25 November 2024.
  7. ^ "Ayra Starr dethrones Tiwa Savage, becomes first female artiste to record 11 entries on Turntable Charts". Pulse Nigeria. 22 November 2022. Retrieved 25 November 2024.
  8. ^ "Ruger's 'Asiwaju' rockets from No. 70 to No. 7 on Turntable Charts' Top 100". Pulse Nigeria. 28 November 2022. Retrieved 25 November 2024.
  9. ^ Oriowo, Ayomide (10 January 2023). ""Asiwaju" Becomes the Joint-Longest No. 1 Song Released Under Sony Music as it Logs a Fourth Week at No. 1". TurnTable Charts. Retrieved 25 November 2024.
  10. ^ Oriowo, Ayomide (30 January 2023). "Ruger's "Asiwaju" Spends Seventh Week at No. 1 on the Official Nigeria Top 100, Rexxie's "Abracadabra" Enters the Top Ten at No. 7". TurnTable Charts. Retrieved 25 November 2024.
  11. ^ Oriowo, Ayomide (7 March 2023). "Omah Lay Breaks the Record for Most No. 1 Songs on the Official Radio Chart in Nigeria as "soso" Hits No. 1 This Week". TurnTable Charts. Retrieved 25 November 2024.
  12. ^ "Official Nigeria Top 100". TurnTable.
  13. ^ "Billboard U.S. Afrobeats Songs". Billboard.
  14. ^ "Official Afrobeats Chart Top 20". Official Charts Company. Retrieved 3 December 2024.
  15. ^ "Billboard U.S. Afrobeats Songs". Billboard. Retrieved 16 November 2024.
  16. ^ "Nigeria certifications". TurnTable. Retrieved 25 November 2024.
  17. ^ "British single certifications – Ruger – Asiwaju". British Phonographic Industry. Retrieved 25 November 2024.