Customer satisfaction is the most important thing in the catering business. Customer satisfaction affect the profit earned by entrepreneur food. Things that can affect customer satisfaction among them is the quality of product and quality of services provided by the food producers.One way to determine customer satisfaction is to compare the expectation and the reality perceived by the customer.Research method used in this research is descriptive verification method. The number of samples in this research were 100 consumers, data collection is done by spreading the questionnaire and documentary study. Model analysis of the data used is multiple linear regression using SPSS 22 for windows. The results showed that the Product Quality and Service Quality has significant impact on customer satisfaction. Results of calculations using multiple linear regression analysis obtain the equation Y=3,291+0,059Xâ+0,152Xâ it means an increase by 1 unit Product Quality, the Consumer Satisfaction Sushi Den Bandung will increase by 0.059 and any increase Quality of Service by 1 unit, the Consumer Satisfaction Sushi Den Bandung will also rise by 0.152. Food producers should further improve the quality of product quality and service quality by determining and implementing the Standard Operational Procedure properly in order to provide a positive impact for food company.
Published by | Universitas Pendidikan Indonesia |
Journal Name | Gastronomy Tourism |
Contact Phone | - |
Contact Name | - |
Contact Email | - |
Location | Kota bandung, Jawa barat INDONESIA |
Website | gastur| http://ejournal.upi.edu/index.php/gastur| |
ISSN | ISSN : -, EISSN : -, DOI : -, |
Core Subject | Humanities, Science, Art, |
Meta Subject | Arts, Humanities, Decision Sciences, Operations Research & Management , |
Meta Desc | Gastur adalah jurnal peer-reviewed yang dikelola dan diterbitkan oleh Program Studi Manajemen Industri Katering Universitas Pendidikan Indonesia. Gastur terbit secara periodik (1 tahun 2 kali terbit) bulan April dan Oktober dengan jumlah 6 artikel setiap kali terbit (12 artikel per tahun). Gastur tersedia gratis (Open Access) untuk seluruh pembaca dan mencakup perkembangan dan penelitian dalam bidang Wisata Gastronomi yaitu: 1. Catering Industry 2. Food & Beverage Industry 3. Gastronomy Tourism. |
Penulis | Anggraeni, Devi , Sudono, Agus , Turgarini, Dewi |
Publisher Article | Gastronomy Tourism |
Subtitle Article | Gastronomy Tourism Vol 2, No 1 (2015) |
Scholar Google | http://scholar.google.com/scholar?q=%2Bintitle%3A&… |
View Article | http://ejournal.upi.edu/index.… |
DOI | |
DOI Number | |
Download Article [1] | http://ejournal.upi.edu/index.php/gastur… |
Download Article [2] |
Informasi yang terkait dengan PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN DI SUSHI DEN BANDUNG
Lingkup pengaruh Pengaruh Coandă Aruh Baharin Pengaruh Kristen dalam Islam Teori pengaruh moral mengenai pendamaian Aruh Madihin Aruh Pantun Pengaruh Korea terhadap budaya Jepang Pengaruh Islam di Nusantara Aruh Bawanang Aruh Buntang Pengaruh Agustinus terhadap Yohanes Calvin Hubungan Prancis dengan Rusia Pengaruh sosial YouTube Dominasi Mataram di Parahyangan Faktor dampak Pengaruh zona waktu pada penyiaran Amerika Utara Serikat Penulis Amerika Serikat Pengaruh pajak dan subsidi terhadap harga Pemanasan global Musik Buddhisme di Indonesia